I want to preface that the contents of this post is for informational purposes. I do not condone or approve of any harassments or witch-hunting or the attacking of anybody.
 
Richard Lewis recently did a stream talking about the terrible state of CS esports and I thought it was an important stream anyone who cares about the CS community should listen to.
Vod Link here: https://www.twitch.tv/videos/830415547
I realize it is 3 hours long so I took it upon myself to create a list of interesting points from the stream so you don't have to listen to the whole thing, although I still encourage you to do so if you can.
I know this post is still long but probably easier to digest, especially in parts.
Here is a link to my raw notes if you for some reason want to read through this which includes some omitted stuff. It's in chronological order of things said in the stream and has some time stamps. https://pastebin.com/6QWTLr8T

Intro

• "The last month has convinced me, that we are going to be heading into a dark place for Counter-Strike esports in 2021."
  • "I think I've seen the scene essentially kill itself."
• "For the past 5 to 6 years, we've basically been in a holding pattern of people coming into our game wanting to run it, wanting to run all of the esports and wanting to profiteer and its been sort of a concerted effort to drive them off and push them away."
  • "We're spread way too thin."
• "If Riot don't get involved and stop the scumbags that have moved over to Valorant from getting their feet under the table, Valorant is going to have real problems."
• RL thinks too much has happened all at once for us to do anything except watch it play out, like:
  • Recent CSPPA strike against BLAST
  • ESIC failures and them not being supported enough
  • Teams cheating i.e. coaches/bugs
  • Widespread match fixing
  • The Pandemic
    • "People who try to hold bubble events are so incompetent and fuck up and people get the 'rona and its their fault."
    • "People who say Flashpoint is a bubble is full of shit and is a lie and people are now suffering for that lie."
      • "To save money they let people go home and break the bubble for a week."
      • "Not just Flashpoint peoples decision, they have a partner that handles the production." (hinting FACEIT)
      • "People are trapped in hotels essentially under house arrest because of COVID restrictions and has fucked peoples lives up."
• "It's all too much, all of this incompetence, all of this greed, maybe we ride it out."
  • RL says he has talked to the Riot devs (the ones working on Valorant) and says, "They are so cognizant of all the fuck ups and all the problems we have in Counter-Strike."
    • He continues to say that this is factored into their business plan and that we never had a competitor, but just so happens to have one coincide, when we are at our worst.

CSPPA - Counter-Strike Professional Players' Association

"Who does this union really fucking serve?"

• RL believes that the CSPPA is a mockery.
  
  • He points out the hypocrisy that they wouldn't strike for the pros who were kicked out of ESL Pro League, or for Jamppi or dream3r.
    • He also says ESL paid CSPPA and are racketeering and many other TOs have to pay them to get their "seal of approval"
      • He says they would strong-arm TOs saying "well if you don't give us the money, these guys are so we'll just have to commit to playing their event."
    • Also points out that they will strike against a competitor they are not in agreement with (Flashpoint)
    • RL: "It's what it says about every other time you haven't done it and it's about every time you don't do it now moving forward." "The issues they've chosen to ignore this year alone are embarrassing."
    • Then he points out that there was no strike for Valve qualifiers even if we have no major but Jamppi and dream3r can't play in them.
      • "and Valve have said 'Oh yeah we know actually their stories are accurate, Jamppi didn't cheat, now in a legally binding document. Yep dream3r did have his account hacked in a LAN café', but they still can't play. Where is the fucking solidarity? Gone. Doesn't exist. It's not important [because] it doesn't affect you." "That's what the union does right now, it looks after all the tier 1 people."
• He says the CSPPA doesn't represent all players all the time and has driven a divide where you have the haves and have-nots
  
  • "We have a tier of players that operate with impunity and do not help their tier 2 or tier 3 players out at all." "If you are not a tier 1 player you do not matter, they don't event ask your opinion."
  • He tells chrisJ to admit and own the fact that the reason he didn't speak up during the ESL Pro League debacle is because it didn't affect him
  • "They are looking after some players at the expense of other players. How the fuck is that a union?"
• He says the BLAST situation is a reasonable dispute and supports the players but is not the right time for a strike and have not even identified the correct enemy
  
  • He thinks players are lashing out now due to previous incidents and are upset that BLAST are working with ESIC
    • He stated that CSPPA shouldn't beefing with ESIC and they should be working in harmony
  • He says what they need to do is talk with the teams/organizations that have sold that right to BLAST
    • RL: "Your employers, the people who pay you that massive exorbitant salaries, when you don't stream and you don't do interviews and you offer no value beyond your ability to click heads and you get 25k dollars a month." "Why don't you talk to them about it? Oh right. You're happy to take away BLAST's paper, but you don't want to risk your own."
  • "I am seeing such unbelievable cowardice from the players here with the battles you choose."
  • "Where was the strike action when in the qualifiers for the world championship, there were teams and players engaged in huge conflicts of interest?" "Where was the strike action when your image rights were taken and sold to every league you've ever been in every union type organization you've ever been associated with like, WESA, to your org every time you sign a contract, to the leagues you play in."
    • "Your image rights are essentially worthless now, there's about 10 fucking separate parties that have them, and how many of them are giving you anything for it? Not much pretty much your org by the way."
    • "That's a big issue. Your image is you, your image is your brand. What are you doing about that? Nothing."
• He is also angry at SirScoots who is "popping off" at people on Twitter who all want the same thing, which is 'A unified Counter-Strike scene for everybody, that works for everybody, that has a sustained ecosystem that nourishes everybody.' "We don't have that now."
  
• He also says their rankings are a joke
  
  • "Just so happened, oh look TACO, that very important prominent member of the board, we pushed his team artificially up when they weren't even in the fucking top 20, not by a long shot."
• He also says the ineptitude of the CSPPA cost Flashpoint a monitor sponsor
  
• "Is it really a player association or is it like a fucking agency at this point"
  

ESIC - Esports Integrity Commission

"They have been put in an impossible position."

• RL says that Ian Smith, the founder of ESIC and who was done work in mainstream sports, is a good and honorable man who has dedicated his life to integrity and sports. He takes on both sides, ensuring match fixers are punished, but also doing appeals and ensuring those punishments were fair.
• "ESIC is a tiny organization" and are in need of money, "They didn't run a grift like the CSPPA did."
  • "Saying 'you want our support and you want the players to turn up you better pay us.' They don't do that."
  • "Had startup seed money from MTG and since then they've been pecking shit with the hens."
    • Ian Smith made sure that the money given by MTG (Modern Times Group, parent company of ESL, ESEA, DreamHack) was nothing more than startup money and wouldn't be in debt to them
      • Ian Smith sat down with other TO's not part of MTG and wanted to partner with them. They declined and called ESIC "ESL spies and we will never align ourselves with you"
  • "They only were just able to afford, hiring a PR guy on a full time salary to deal with the press and send out those releases you've seen, this year."
    • "They have a tiny group of staff investigating these things and they have taken on the biggest problems in our scene: the cheating, the match fixing."
• ESIC have had "unprecedented levels of cheating to deal with, because there's something wrong with our scene ever since we went online. There's something wrong with it, everyone's lost their fucking pride and self-respect and they got no passion for it anymore, so they think fuck it, what's in it for me?"
  • He calls out coaches who are talking about players rights when they would rob and steal from them.
    • Also says more coaches being banned are coming
    • He also points out flaws in community's reaction to the punishments to coaches bans: "Half of the cunts still have jobs and some of the cunts got new jobs. We didn't even shun the cheating coaches."
• ESIC have "found I think another 2 or 3 exploits like that one and they are investigating them all right now, it's going on right now."
  
  • "I know that there are going to be more names getting banned, again."
  • "So they're doing that on a skeleton crew while, investigating 3 continents worth of match fixing in MDL and semi-pro level CS." "They're doing this with half a dozen people." "They don't have any money or any help. People barely even fucking cooperate with them, they are treated like pariahs. It's ridiculous."
    • "Why are the CSPPA popping off at ESIC on my Twitter timeline, when you should be working together." "because its all about what's in it in for me." "2020, the online era of CS: 'What is in it for me?' How can I cheat, how can I get my paper, how can I bleed this scene one last time before I fuck off and play shooty shooty bang bang Riot Games babys first fps."
• RL says that in the CIS region, teams have gone to tournaments and have been eliminated multiple times by the same team. We found out they were cheating and those players who lost, have been cut from their roster, careers ended because of cheaters.
  

Stream Sniping

"They're all at it in the online era, they're all at it, they're all cheating, they're all using exploits, probably that see through smoke bug got used a bunch of times"

• RL talks about how there is no integrity from dead (the player), always denying when caught doing something
  • On the topic of 'BLAST never said we couldn't stream snipe': "Lies, BLAST never said you could do that, they had to sort of retcon it." "because what happened after that they fucking started snitching and squealing"
    • "Suddenly you had like, 10 of the top 15 teams in the world, staring into the abyss of being banned for 6-12 months in line with ESIC recommendations."
      • He says that ESIC was put in a tough situation and couldn't enforce the bans because it would have resulted in killing CS. What resulted was, BLAST, ESIC, and teams came together and gave them a warning and told them, in RL's words "don't do this again or you're gonna get got."
        • He then says the top teams brushed this off and didn't give a fuck
        • The new MiBR team playing Flashpoint, that wasn't involved in the previous incidents are doing it again (stream sniping). He gave credit to Flashpoint for the quick resolution and punishment and respect for cogu's response to the situation.
        • "ESIC came out and said, once more, 'Guys, zero tolerance from now on.'" RL then got upset at community's reaction calling ESIC "pussies" for their non enforcement and said if we want competitive CS we cant ban the top 10 teams.
• He points out how players have no integrity and will do anything for an edge as long as they won't get detected or banned or it's within a grey area.
• "All of this shit was mad avoidable, even in the pandemic era."
  • He talks about why aren't we filming them. Why aren't there representatives for leagues and tournaments making sure players aren't cheating?

Match Fixing

"How many years have we let our scene be fucking pillaged by these greedy cunts?" "We just let it happen."

• RL says that gambling and skins betting which existed in moderation was "accelerated and blown up by the Call of Duty greedy fucks."
  • "Never forget TmarTn was on the board of EnVyUs." "His website, CSGOLotto, they had a bunch of off-the-books sponsorships." "NBK promoted them. People forget."
• "Those people who had access to the skins, go to the players" "Even people like s1mple, best player in the world, even he scammed knives and skins off fucking fans."
• Owners of skin casino sites would approach pros and lend them skins to use in tournaments and possibly keep them after reaching a deal
  • Players would tip off inside info about matches and teams in exchange for skins. Info such as: roster changes, how they played in scrims
    • They would use this info to bet and subvert the odds on their sites. "That happened religiously, I can't even tell you how many times it happened."
      • "I had access to the biggest database of information, from an inside betting circle in NA, and it would take information and screenshots from other pro players, who were feeding them info in exchange for money or skins."
        • "Some of these players are still playing." "Incredibly, there are players still in the CSPPA today, complaining about the BLAST recordings, that were embroiled in this murky shit back then."
• RL also says that there were tournaments where teams contrived with each other, who should throw, who should win.
• "There's a handful of people that are trying to fucking clean it up, and you think you get something over the line and you see something like the CSPPA and it's run by corrupt fucking chuckle heads, and now you've got another corrupt body you have to fight on a fucking daily basis, it's demoralizing."
  • "It's too far gone. Our entire semi-professional scene is compromised."
• "It's rife guys, I'm not going to lie any more. It's not just China, it's not just Russia, it's here, it's NA, it's Europe, it's Australia, so much more than you think, so much more than we can prove."
  • "I get sent chat logs all the time […] and they're morons, these players, short-sighted, amateur, morons and they're doing it on WhatsApp." People would get cut from the bets because they want to make more money, then they leak the logs. He says, from the chat logs, they spread "little" bets across every site they can (400 to 1k dollars) to prevent shifting odds
• He says the scumbags who've fucked off to Valorant will do the same there if Riot doesn't do something and says Valorant "is an esports scene heading for a very early fall based on the sheer volume of scumbags that are already there."
• "That's tier 2 CS in a nutshell these days. They know they're never going to play in a major, so what's the punishment?"
  • "All of these tier 2 fucks that are fixing games now they are like the fucking mafia compared to iBuyPower" "These guys are working with organized criminals to fix entire seasons worth of games. That's what's going on in your tier 2 CS."
• "I'm literally being told that there are players fixing games at all levels of Chinese esports and motherfuckers with guns are turning up to team houses and stuff."

North America

"Everyone in NA has left we've lost a continents worth of support during this pandemic and Valve haven't said a fucking word."

• RL says the Call of Duty "goblins" that destroyed CS for years are the same people who are now trying to leave CS. "The nerve to treat a game where the fans, and the community, and the TO's were nothing but good to you." "To just kick the players out now and go and leave and say 'It just doesn't make financial sense.' Oh you'll slither back when we have a major though for them stickers won't you."
• There's a cascading effect in NA where people don't bother with CS anymore and people like Chaos suffer.
• He says NA team owners are incompetent for always wanting it easy and always wanting a guarantee on their investment without skill or nuance.
  • RL says he would be able to market a team correctly and would have a good ROI and also points out how TSM wouldn't even be bothered to tweet that their team, which was one of the best in the world, was playing at the Major.
  • He also says not all NA owners are like that, compliments and respects Jason Lake who nearly lost everything to keep Complexity going.
• He then calls out the incompetence in Infinite Esports when they acquired OpTic Gaming and bought an Indian CS team.
  • He says HECZ is not to blame here and that they couldn't tell forsaken was cheating when it was so obvious.
    • They measured his reaction time to the likes of dev1ce and s1mple
    • When an enemy showed up on his screen he won that duel something like 44% of the time
    • "was like the number 1 player in the world statistically"
    • He brought a laptop to their bootcamp and refused to use the high end PCs that hey provided
• He respects Andy Miller (NRG CEO) and HECZ but says that the attitude of not being able to easily monetize their teams is "piss weak" and there needs to be a risk.
  • He says Chaos EC shouldn't be cutting their roster and should be competent enough to be able to figure out how to make money off their team.
• He says there are still opportunities in NA and people are panicking and pulling out, and says Valorant will be the same if not worse.
  • He also says "bums" who couldn't even get out of groups in NA competitions, are making crazy money in Valorant and says it will continue to inflate.
• He also said that he heard rumors that EG (Evil Geniuses) are done.
• He also thinks that the rumors of a Valve franchised league from before was sparked up from "these lazy fabled weak NA fucking team owners basically trying to see if Valve would bite at the hook if it was dangled and they didn't"
  • Slasher says NA team owners are really in favor of franchised leagues because they want to make more money. "Most of the powerful team owners right now are on board with ditching this third party organization structure, or they are trying to play this power politics with all the TOs, and that is contributing to a lot of the problems there"
• RL says that Riot has proved they can run a franchised league (LCS) and will be profitable in 2021 which is what a lot of team owners care about and says the competition will only serve to snatch people away from CS.
• RL continues to say, "I am so sick and tired of what we have done to this scene, I am just exhausted with it." "I think we have legitimately fucked it, I really think we have. I think we're staring into almost like a CGS (Championship Gaming Series) wasteland in NA." "Counter-Strike esports is a fucking joke."

Talent

"TO's have treated CS talent like absolute human garbage for years now."

• RL says that people like Sean Gares and ddk switching over to Valorant isn't for financial reasons because they are making less over there.
• He points out that TO's can't even give talent a 3 month in advance calendar.
• Because of the pandemic TO's won't hire certain people and some people are working more hours for the same money.
• He says we as a community don't respect journalists enough which is why we don't have good journalists.
  • He also says DeKay is leaving the scene soon and that Thorin is close to leaving also
• He says he had to talk a caster down from quitting and was struggling to find reasons.
• He says that DreamHack told Vince they would hire him but not if he wants to stick with dusT and says that this is the norm in esports. "Constant leveraging of people against each other." and says this is why we don't have a talent union.
• New gen casters are getting put into shit situations and the community's reaction to them is adding fuel to the fire
• He says the reason Moses left was because of the terrible conditions
• He says that Anders had to constantly leave his family and kid because someone fucked up or broke promises and had to constantly tell his kid to their face that "daddy can't be home this weekend."
• He says that esports has always been a lie to sell you this dream, "Meanwhile there's about 2% of the cunts getting all the checks."

Valve

"Anything that Riot does, is better than Valve's inaction"

• Slasher says that the larger aspect of esports as a whole compared to other entertainment mediums and Valve's lack of inattention are the bigger problems. He continues saying that the fact that Valve let their game be ran as an esport, they need to take on the responsibilities of it.
  • Both Slasher and RL wants Valve to take control but not on the level of Riot Games, there needs to be a balance.
• In case it was ever a question: Gabe Newell has been to 0 CSGO Majors.
• RL calls Valve out saying they could have done something during the gambling era.
• He says Valve used to come to the majors, but doesn't think they do anymore.
• RL had met with Valve at the Cluj-Napoca Major and had tried to appeal iBP's indefinite punishment and had also gave Brax's life story:
  • A recent family member passed away, they had lost a lot of income, they had to live in trailer, iBuyPower did not pay any salaries, and was pressured by family to make money who didn't support his career.
  • RL said that Valve told him, "How dare you try and make us feel guilty." "We shouldn't feel bad about enforcing the only thing that matters that we need to make players afraid of: cheating and match fixing"
  • RL also tried to share other info about match fixing and nothing came of it
• RL points out that Source 2 or a new engine is not something you will want based on the experience of transitioning from CS 1.6 to CS:S. "Valve's track record with brand new engines being launched, not fucking great from what I remember."
• Slasher says "If there is anything the community should do, is pressure Valve to hire a community manager."
  • They say that we need a commissioner, a community manager (not the person who runs the Twitter who posts memes all day), then we need to have a circuit
• RL reiterates that Valve doesn't care about CS esports and says they need to change the culture at Valve to make them care about CS esports
  • Slasher says a systemic problem is making it so working on CSGO would be a bad decision for you as an employee for Valve
• He also hasn't talked to Valve in ages and have sent over bugs and cheats and doesn't get emails back anymore
• Slasher says we should be directing attention at the developer leads, pointing out Ido Magal, if he even is still the project lead
  • RL thinks that Ido and Brian are the only people that "vaguely even give a fuck about CS" and were the only people that RL recalled that actually read Reddit and paid attention from time to time
• "It is really fucking precarious. Somebody has got to step the fuck up and start giving a shit"
  • Slasher suggests org owners, with CSPPA, with ESIC, with TOs have a concerted effort against Valve
• "Riot Games are doing better things than Valve in the esports space" which is something RL didn't think he'd say.
• "People who used to be talent, working with unions, arguing with other talent, when the unions fucked them over, can't understand their perspective, TOs fucking over broadcast talent, broadcast talent wanting to leave and go and work for orgs, orgs having no money, Valve might take coaches away because all the coaches are cheating, ESIC has about 4 people in a fucking call doing the investigations, everyone thinks they're spies for ESL, ESL are just the evil fucking overlords wanting to rule the scene and will just somehow, like cockroaches outliving a nuclear bomb, and Valve are in a fucking holiday in Hawaii thinking about the next Dota character because they don't give a fuck about us."

Closing Statements

"We've peaked. If we want to sustain and exist, now is the time to figure it out. No esports lasts as long as this, we've already done 8 years. We've already broke the records. We have got to figure out a way to coexist and drive the negative forces out and we need to do it as a collective and we're not doing that."

• RL compared the Counter-Strike scene to the people on the Titanic who ran around with guns robbing people while the boat was sinking.
• "We have given up on being a respectable esports scene." "We are now a conduit to make money for those who want to just milk it, just have one last ride, one last roll of the dice. It's done." "What a fucking mess. What have we done to our fucking scene?"
• "There's just too much self-interest driving all of this." "I don't see a way we stop the dominoes." "When it's that bad, when there's that many dishonest people that ESIC have to come out and say that if we punish them all there's no one left. What does that tell you?"
• "How many opportunities have we had to clean house? How many times have we said, 'this must never happen again', and another scandal." "The entire skins betting operations was the biggest criminal conspiracy in esports ever executed and no one has been punished for it." "The people who could be driving that don't want to."
• "Right now people are fans of those organizations because the scene has value. It is worth being a fan of Astralis because they are excellent at Counter-Strike. It is worth being a fan of s1mple because he is the best player in Counter-Strike, maybe the exception of ZywOo. If the scene is devalued, if the scene loses its meaning, those things lose its meaning too, and people will leave, people will stop tuning into the games. I have seen it happen in multiple esports, this is not my first time at the rodeo. I am getting big Brood War vibes right now and I don't like it."
• "The role you play in all of this as fans, as viewers, as listeners, as consumers of esports content, it's absolutely imperative that you know who the good guys are. It's absolutely imperative that you use your voice. It's absolutely imperative that when things are bad, you know who, at least, is trying to make them good, and you have to apply your criticism to the right targets."
  • He continues saying it's no good in continuing to attack ESIC and saying how they are bad, ESIC have it hard
• He says CSPPA are on the right side of the argument on BLAST but have been on the wrong side of many arguments many times.
  • "If you are not willing to stand along side the weakest member of the union, with the least amount of influence, and the least amount of power, then it is not a union at all and you shouldn't pose as one." "You wanna serve a bunch of special interest do it, everyone else in esports fucking does, but do not pose as something you are not." "We love the players. I've been fighting for players rights for as long as I've been able to, but the CSPPA is not what we needed."
    • "They are not applying the pressure to the right people, they are not fighting the right battles, they are not helping their weaker members."
• He says what orgs have done by keeping or hiring coaches is bad. "When you give up on holding an appreciable standard, you've lost the scene" "Competition matters, rules matter, punishments matter, achievements matter, excellence matters" "If you start stripping that away, you have nothing" "You guys need to take that knowledge and apply it sensibly."
• "Valve has sold you all down the river, they sold everyone in the esports scene down the river, tournament organizers are selling their talent down the river. Don't hate on them for sounding tired after a 16 hour day. Don't hate on them because the hype for a matchup they've seen for the 20th time in the past 3 months, they can't be as excited or it sounds contrived. Support your guys, they're there for you, these are your people."
• "This community has got to start acting like one for the first fucking time. Just put the petty shit away, let's try and fix this fucking scene while we still have one to save."
• "You can't rely on Valve, you can't rely on ESL, you can't rely on the CSPPA, you can't rely on anyone." "Once again, it's gonna be the likes of us, the amateurs, the people who give a fuck, rolling up our sleeves and grafting." "I'm old and tired and I don't want to have to do it again. People need to pick up the torch and do it."
  • "Like Michal did, like Dudenhoeffer did. You see something wrong, fix it. You see somebody doing something wrong, call it out. If you think something could be better, let people know."
• "Vote with your wallets if you're not happy with the direction Valve goes in. If when we do get to the Major, they serve up another subpar, same old bullshit stickers and signatures package again, do not buy it."
  • "You're a powerful block and if you use it correctly we can fucking avert this disaster."
• "I'm not doing another year in this broken, bust-up fucking scene, where everyone is miserable, everyone is broke, everyone is tired, and everyone is trying to fucking rob everyone else, blind, while the fucking people who are meant to be protecting you, are just fucking enhancing it and lining their own pockets."
  • "I'm not doing it anymore and you shouldn't want to do it either."
• "I stand by every fucking thing I said. I mean it, because this game fucking matters to me, this scene fucking matters to me. I put my life into this, my adult life, and to see it in this state is fucking sad."

New Music Friday is the weekly thread dedicated to cataloging all the Album/EP releases that came out this week, including non-subreddit relevant releases. This is also a great place to discuss these albums, or bring to our attention other albums released this week.

❓ "this seems intriguing after a cursory look"
⭐ "im interested in this for one reason or another"
❤️ "ive been waiting for weeks, months/i'm absolutely in love with this"

⭐ Goat Girl - On All Fours
Label: Rough Trade
Genre: Art Rock, Neo-Psych, Indie Rock
⭐ Madlib - Sound Ancestors
Label: Madlib Invazion
Genre: Instrumental Hip Hop, Boom Bap, Spiritual Jazz
Arlo Parks - Collapsed in Sunbeams (animated cover)
Label: Transgressive
Genre: Bedroom Pop, Neo-Soul, Trip Hop
⭐ The Body - I've Seen All I Need to See
Label: Thrill Jockey
Genre: Power Electronics, Drone Metal, Death Industrial, Sludge Metal
Baio - Dead Hand Control
Label: Glassnote
Genre: Indietronica, Indie Pop
LNZNDRF (side project of The National + Beirut) - II
Label: self-released
Genre: Indie Rock, Krautrock
PJ Harvey - Is This Desire? (Demos)
Label: Island
Genre: Alternative Rock, Singesongwriter, Downtempo
❓ Spills - Reflexions
Label: self-released
Genre: Synthpop, Dream Pop
Steven Wilson - THE FUTURE BITES
Label: Universal/Caroline
Genre: Art Pop, Progressive Pop, Art Rock
Katie Dey - urdata (remixes)
Label: Run for Cover
Genre: Glitch Pop, Hyperpop
❓ Lucero - When You Found Me
Label: Liberty & Lament
Genre: Alt-Country, Folk Rock
❓ Celeste - Not Your Muse
Label: Polydor
Genre: Pop Soul, Contemporary R&B
Portrayal of Guilt - We Are Always Alone
Label: Closed Casket Activities
Genre: Screamo, Black Metal, Sludge Metal
Two Suns - Isolated Incidents (EP)
Label: self-released
Genre: Heavy Psych, Garage Rock
Martin Gore (of Depeche Mode) - The Third Chimpanzee (EP)
Label: Mute
Genre: Electronic, Ambient Techno, IDM
⭐ Tamar Aphek - All Bets Are Off
Label: Kill Rock Stars
Genre: Singesongwriter, Psychedelic Rock, Blues Rock
The Notwist - Vertigo Days
Label: Morr Music
Genre: Indietronica, Krautrock
❓ Zeahorse - Let's Not (And Say We Did)
Label: Copper Feast
Genre: Noise Rock, Punk Rock
The Besnard Lakes - The Besnard Lakes Are The Last of the Great Thunderstorm Warnings
Label: Full Time Hobby
Genre: Indie Rock, Neo-Psych
The Sonder Bombs - Clothbound
Label: Take This to Heart
Genre: Power Pop, Pop Punk
Fergus McCreadie - Cairn
Label: Edition
Genre: Jazz-Folk
❓ Motorama - Before the Road
Label: I'm home records
Genre: Post-Punk, Indie Pop, Dream Pop
Dr. Dog - Live 2
Label: We Buy Gold
Genre: Indie Rock, Indie Pop
Lia Ices - Family Album
Label: Natural Music
Genre: Art Pop, Indie Folk, Singesongwriter
❓ Albertine Sarges - Sticky Fingers
Label: Moshi Moshi
Genre: Singesongwirter
❓ Divide and Dissolve - Gas Lit
Label: Invada
Genre: Drone Metal
Langhorne Slim - Strawberry Mansion
Label: Dualtone Records
Genre: Alt-Country, Americana
James Ferraro - Terminus
Label: n/a
Genre: Progressive Electronic, Post-Industrial, Aggrotech, Dark Ambient, Glitch
❓ Anna B Savage - A Common Turn
Label: City Slang
Genre: Psychedelic Folk, Singesongwriter
Minotaur Shock - Qi
Label: n/a
Genre: IDM, Electronic
Rats On Rafts - Excerpts From Chapter 3: The Mind Runs a Net of Rabbit Paths
Label: Fire
Genre: Post-Punk
Keaton Henson - Supernova (Original Motion Picture Soundtrack)
Label: Lakeshore
Genre: Modern Classical
Delvon Lamarr Organ Trio - I Told You So
Label: Colemine
Genre: Jazz-Funk, Soul
❓ Cathedral Bells - Ether
Label: Spirit Goth
Genre: Dream Pop, Coldwave, Post-Punk
The Quincey - Eolia (EP)
Label: Nice Guys
Genre: Indie Rock, Psychedelic Rock
❓ Cobalt Chapel - Orange Synthetic
Label: Klove
Genre: Neo-Psych, Art Pop
Babehoven - Yellow Has a Pretty Good Reputation (EP)
Label: self-released
Genre: Lo-Fi Indie, Bedroom Pop
The Luka State - Fall In Fall Out
Label: AntiFragile
Genre: Indie Rock, Post-Punk Revival
Joe Vann (of Indian Lakes) - Found In The Smoke
Label: self-released
Genre: Indie Rock, Singesongwriter, Synthpop
Casino Versus Japan - Echo Counting
Label: n/a
Genre: IDM, Ambient, Downtempo
DMX Krew - Overseer (EP)
Label: Cultivated Electronics
Genre: Electro
Ani DiFranco - Revolutionary Love
Label: Righteous Babe
Genre: Singesongwriter, Art Pop, Indie Folk
⭐ Black Pistol Fire - Look Alive
Label: Modern Outsider
Genre: Blues Rock, Alternative Rock
The Crayolas - Post-Modern Days
Label: self-released
Genre: Indie Rock, Indie Pop
Buzzy Lee - Spoiled Love
Label: Future Classic
Genre: Indie Pop, Singesongwriter, Alternative R&B
The Planes - The Oracle of Marcy
Label: n/a
Genre: Indie Rock
Buke and Gase and So Percussion - A Record Of...
Label: Brassland
Genre: Math Rock, Avant-Prog
Weezer - OK Human
Label: Crush
Genre: Chamber Pop, Pop Rock, Baroque Pop
Marcus Skeen - Irrational
Label: self-released
Genre: Pop
ISÁK - Roasut
Label: Universal
Genre: Synthpop, Alternative R&B
Seeb - Sad in Scandinavia
Label: Universal
Genre: Electropop, Dance-Pop, Future House
Videoclub - Euphories
Label: n/a
Genre: French Pop, Synthwave, Synthpop
❓ BONES - BURDEN
Label: self-released
Genre: Cloud Rap, Emo Rap, Trap
Fendi P - Art of Finessing 2
Label: Jet Life
Genre: Southern Hip Hop, Trap
Haiti Babii - Trap Art
Label: Empire
Genre: West Coast Hip Hop
5AM - You're Going To Be Fine
Label: Interscope
Genre: Hip Hop/Rap
Chip - Snakes & Ladders
Label: Cash Motto
Genre: UK Hip Hop, Grime, Afrobeat
⭐ Soen - IMPERIAL
Label: Silver Lining
Genre: Progressive Rock, Progressive Metal
Accept - Too Mean To Die
Label: Nuclear Blast
Genre: Heavy Metal
Annisokay - Aurora
Label: Arising Empire
Genre: Post-Hardcore, Metalcore
⭐ Trillionaire - Romulus
Label: Nefarious Industries
Genre: Hard Rock, Progressive Rock
And Now The Owls Are Smiling - Dirges
Label: Clobber
Genre: Atmospheric Black Metal, Blackgaze
⭐ Demon Head - Viscera
Label: Metal Blade
Genre: Occult Rock, Gothic Rock
Eximperitus - Šahrartu
Label: Willowtip
Genre: Technical Death Metal, Brutal Death Metal
Meer - Playing House
Label: Karisma
Genre: Orchestral Pop, Prog Rock
❓ Nopes - Djörk
Label: Magnetic Eye
Genre: Noise Rock, Garage Punk
⭐ WOWOD - Yarost’ I Proshchenie
Label: Church Road
Genre: Post-Hardcore, Sludge Metal
Hån - Breathing the Void
Label: Northern Silence
Genre: Black Metal, Melodic Black Metal
Knife the Glitter - Breakfast Time (EP)
Label: self-released
Genre: Mathcore

NEW INFO 5 Results from share redemption are posted. Less than .2% redeemed. Very bullish as investors are showing extreme confidence in the future of PLBY.
https://finance.yahoo.com/news/playboy-mountain-crest-acquisition-corp-120000721.html
NEW INFO 4 Definitive Agreement to purchase 100% of Lovers brand stores announced 2/1.
https://www.streetinsider.com/Corporate+News/Playboy+%28MCAC%29+Confirms+Deal+to+Acquire+Lovers/17892359.html
NEW INFO 3 I bought more on the dip today. 5081 total. Price rose AH to $12.38 (2.15%)
NEW INFO 2 Here is the full webinar.
https://icrinc.zoom.us/rec/play/9GWKdmOYumjWfZuufW3QXpe_FW_g--qeNbg6PnTjTMbnNTgLmCbWjeRFpQga1iPc-elpGap8dnDv8Zww.yD7DjUwuPmapeEdP?continueMode=true&tk=lEYc4F_FkKlgsmCIs6w0gtGHT2kbgVGbUju3cIRBSjk.DQIAAAAV8NK49xZWdldRM2xNSFNQcTBmcE00UzM3bXh3AAAAAAAAAAAAAAAAAAAAAAAAAAAA&uuid=WN_GKWqbHkeSyuWetJmLFkj4g&_x_zm_rtaid=kR45-uuqRE-L65AxLjpbQw.1611967079119.2c054e3d3f8d8e63339273d9175939ed&_x_zm_rhtaid=866
NEW INFO 1 Live merger webinar with PLBY and MCAC on Friday January 29, 2021 at 12:00 NOON EST link below
https://mcacquisition.com/investor-relations/press-release-details/2021/Playboy-Enterprises-Inc.-and-Mountain-Crest-Acquisition-Corp-Participate-in-SPACInsider-ICR-Webinar-on-January-29th-at-12pm-ET/default.aspx
Playboy going public: Porn, Gambling, and Cannabis
!!!WARNING READING AHEAD!!! TL;DR at the end. It will take some time to sort through all the links and read/watch everything, but you should.
In the next couple weeks, Mountain Crest Acquisition Corp is taking Playboy public. The existing ticker MCAC will become PLBY. Special purpose acquisition companies have taken private companies public in recent months with great success. I believe this will be no exception. Notably, Playboy is profitable and has skyrocketing revenue going into a transformational growth phase.
Porn - First and foremost, let's talk about porn. I know what you guys are thinking. “Porno mags are dead. Why would I want to invest in something like that? I can get porn for free online.” Guess what? You are absolutely right. And that’s exactly why Playboy doesn’t do that anymore. That’s right, they eliminated their print division. And yet they somehow STILL make money from porn that people (see: boomers) pay for on their website through PlayboyTV, Playboy Plus, and iPlayboy. Here’s the thing: Playboy has international, multi-generational name recognition from porn. They have content available in 180 countries. It will be the only publicly traded adult entertainment (porn) company. But that is not where this company is going. It will help support them along the way. You can see every Playboy magazine through iPlayboy if you’re interested. NSFW links below:
https://www.playboy.com/
https://www.playboytv.com/
https://www.playboyplus.com/
https://www.iplayboy.com/
Gambling - Some of you might recognize the Playboy brand from gambling trips to places like Las Vegas, Atlantic City, Cancun, London or Macau. They’ve been in the gambling biz for decades through their casinos, clubs, and licensed gaming products. They see the writing on the wall. COVID is accelerating the transition to digital, application based GAMBLING. That’s right. What we are doing on Robinhood with risky options is gambling, and the only reason regulators might give a shit anymore is because we are making too much money. There may be some restrictions put in place, but gambling from your phone on your couch is not going anywhere. More and more states are allowing things like Draftkings, poker, state ‘lottery” apps, hell - even political betting. Michigan and Virginia just ok’d gambling apps. They won’t be the last. This is all from your couch and any 18 year old with a cracked iphone can access it. Wouldn’t it be cool if Playboy was going to do something like that? They’re already working on it. As per CEO Ben Kohn who we will get to later, “...the company’s casino-style digital gaming products with Scientific Games and Microgaming continue to see significant global growth.” Honestly, I stopped researching Scientific Games' sports betting segment when I saw the word ‘omni-channel’. That told me all I needed to know about it’s success.
“Our SG Sports™ platform is an enhanced, omni-channel solution for online, self-service and retail fixed odds sports betting – from soccer to tennis, basketball, football, baseball, hockey, motor sports, racing and more.”
https://www.scientificgames.com/
https://www.microgaming.co.uk/
“This latter segment has become increasingly enticing for Playboy, and it said last week that it is considering new tie-ups that could include gaming operators like PointsBet and 888Holdings.”
https://calvinayre.com/2020/10/05/business/playboys-gaming-ops-could-get-a-boost-from-spac-purchase/
As per their SEC filing:
“Significant consumer engagement and spend with Playboy-branded gaming properties around the world, including with leading partners such as Microgaming, Scientific Games, and Caesar’s Entertainment, steers our investment in digital gaming, sports betting and other digital offerings to further support our commercial strategy to expand consumer spend with minimal marginal cost, and gain consumer data to inform go-to-market plans across categories.”
https://www.sec.gov/Archives/edgadata/1803914/000110465921005986/tm2034213-12_defm14a.htm#tMDAA1
They are expanding into more areas of gaming/gambling, working with international players in the digital gaming/gambling arena, and a Playboy sportsbook is on the horizon.
https://www.playboy.com/read/the-pleasure-of-playing-with-yourself-mobile-gaming-in-the-covid-era
Cannabis - If you’ve ever read through a Playboy magazine, you know they’ve had a positive relationship with cannabis for many years. As of September 2020, Playboy has made a major shift into the cannabis space. Too good to be true you say? Check their website. Playboy currently sells a range of CBD products. This is a good sign. Federal hemp products, which these most likely are, can be mailed across state lines and most importantly for a company like Playboy, can operate through a traditional banking institution. CBD products are usually the first step towards the cannabis space for large companies. Playboy didn’t make these products themselves meaning they are working with a processor in the cannabis industry. Another good sign for future expansion. What else do they have for sale? Pipes, grinders, ashtrays, rolling trays, joint holders. Hmm. Ok. So it looks like they want to sell some shit. They probably don’t have an active interest in cannabis right? Think again:
https://www.forbes.com/sites/javierhasse/2020/09/24/playboy-gets-serious-about-cannabis-law-reform-advocacy-with-new-partnership-grants/?sh=62f044a65cea
“Taking yet another step into the cannabis space, Playboy will be announcing later on Thursday (September, 2020) that it is launching a cannabis law reform and advocacy campaign in partnership with National Organization for the Reform of Marijuana Laws (NORML), Last Prisoner Project, Marijuana Policy Project, the Veterans Cannabis Project, and the Eaze Momentum Program.”
“According to information procured exclusively, the three-pronged campaign will focus on calling for federal legalization. The program also includes the creation of a mentorship plan, through which the Playboy Foundation will support entrepreneurs from groups that are underrepresented in the industry.” Remember that CEO Kohn from earlier? He wrote this recently:
https://medium.com/naked-open-letters-from-playboy/congress-must-pass-the-more-act-c867c35239ae
Seems like he really wants weed to be legal? Hmm wonder why? The writing's on the wall my friends. Playboy wants into the cannabis industry, they are making steps towards this end, and we have favorable conditions for legislative progress.
Don’t think branding your own cannabis line is profitable or worthwhile? Tell me why these 41 celebrity millionaires and billionaires are dummies. I’ll wait.
https://www.celebstoner.com/news/celebstoner-news/2019/07/12/top-celebrity-cannabis-brands/
Confirmation: I hear you. “This all seems pretty speculative. It would be wildly profitable if they pull this shift off. But how do we really know?” Watch this whole video:
https://finance.yahoo.com/video/playboy-ceo-telling-story-female-154907068.html
Man - this interview just gets my juices flowing. And highlights one of my favorite reasons for this play. They have so many different business avenues from which a catalyst could appear. I think paying attention, holding shares, and options on these staggered announcements over the next year is the way I am going to go about it. "There's definitely been a shift to direct-to-consumer," he (Kohn) said. "About 50 percent of our revenue today is direct-to-consumer, and that will continue to grow going forward.” “Kohn touted Playboy's portfolio of both digital and consumer products, with casino-style gaming, in particular, serving a crucial role under the company's new business model. Playboy also has its sights on the emerging cannabis market, from CBD products to marijuana products geared toward sexual health and pleasure.” "If THC does become legal in the United States, we have developed certain strains to enhance your sex life that we will launch," Kohn said. https://cheddar.com/media/playboy-goes-public-health-gaming-lifestyle-focus Oh? The CEO actually said it? Ok then. “We have developed certain strains…” They’re already working with growers on strains and genetics? Ok. There are several legal cannabis markets for those products right now, international and stateside. I expect Playboy licensed hemp and THC pre-rolls by EOY. Something like this: https://www.etsy.com/listing/842996758/10-playboy-pre-roll-tubes-limited?ga_order=most_relevant&ga_search_type=all&ga_view_type=gallery&ga_search_query=pre+roll+playboy&ref=sr_gallery-1-2&organic_search_click=1 Maintaining cannabis operations can be costly and a regulatory headache. Playboy’s licensing strategy allows them to pick successful, established partners and sidestep traditional barriers to entry. You know what I like about these new markets? They’re expanding. Worldwide. And they are going to be a bigger deal than they already are with or without Playboy. Who thinks weed and gambling are going away? Too many people like that stuff. These are easy markets. And Playboy is early enough to carve out their spot in each. Fuck it, read this too: https://www.forbes.com/sites/jimosman/2020/10/20/playboy-could-be-the-king-of-spacs-here-are-three-picks/?sh=2e13dcaa3e05
Numbers: You want numbers? I got numbers. As per the company’s most recent SEC filing:
“For the year ended December 31, 2019, and the nine months ended September 30, 2020, Playboy’s historical consolidated revenue was $78.1 million and $101.3 million, respectively, historical consolidated net income (loss) was $(23.6) million and $(4.8) million, respectively, and Adjusted EBITDA was $13.1 million and $21.8 million, respectively.”
“In the nine months ended September 30, 2020, Playboy’s Licensing segment contributed $44.2 million in revenue and $31.1 million in net income.”
“In the ninth months ended September 30, 2020, Playboy’s Direct-to-Consumer segment contributed $40.2 million in revenue and net income of $0.1 million.”
“In the nine months ended September 30, 2020, Playboy’s Digital Subscriptions and Content segment contributed $15.4 million in revenue and net income of $7.4 million.”
They are profitable across all three of their current business segments.
“Playboy’s return to the public markets presents a transformed, streamlined and high-growth business. The Company has over $400 million in cash flows contracted through 2029, sexual wellness products available for sale online and in over 10,000 major retail stores in the US, and a growing variety of clothing and branded lifestyle and digital gaming products.”
https://www.sec.gov/Archives/edgadata/1803914/000110465921005986/tm2034213-12_defm14a.htm#tSHCF
Growth: Playboy has massive growth in China and massive growth potential in India. “In China, where Playboy has spent more than 25 years building its business, our licensees have an enormous footprint of nearly 2,500 brick and mortar stores and 1,000 ecommerce stores selling high quality, Playboy-branded men’s casual wear, shoes/footwear, sleepwear, swimwear, formal suits, leather & non-leather goods, sweaters, active wear, and accessories. We have achieved significant growth in China licensing revenues over the past several years in partnership with strong licensees and high-quality manufacturers, and we are planning for increased growth through updates to our men’s fashion lines and expansion into adjacent categories in men’s skincare and grooming, sexual wellness, and women’s fashion, a category where recent launches have been well received.” The men’s market in China is about the same size as the entire population of the United States and European Union combined. Playboy is a leading brand in this market. They are expanding into the women’s market too. Did you know CBD toothpaste is huge in China? China loves CBD products and has hemp fields that dwarf those in the US. If Playboy expands their CBD line China it will be huge. Did you know the gambling money in Macau absolutely puts Las Vegas to shame? Technically, it's illegal on the mainland, but in reality, there is a lot of gambling going on in China. https://www.forbes.com/sites/javierhasse/2020/10/19/magic-johnson-and-uncle-buds-cbd-brand-enter-china-via-tmall-partnership/?sh=271776ca411e “In India, Playboy today has a presence through select apparel licensees and hospitality establishments. Consumer research suggests significant growth opportunities in the territory with Playboy’s brand and categories of focus.” “Playboy Enterprises has announced the expansion of its global consumer products business into India as part of a partnership with Jay Jay Iconic Brands, a leading fashion and lifestyle Company in India.” “The Indian market today is dominated by consumers under the age of 35, who represent more than 65 percent of the country’s total population and are driving India’s significant online shopping growth. The Playboy brand’s core values of playfulness and exploration resonate strongly with the expressed desires of today’s younger millennial consumers. For us, Playboy was the perfect fit.” “The Playboy international portfolio has been flourishing for more than 25 years in several South Asian markets such as China and Japan. In particular, it has strategically targeted the millennial and gen-Z audiences across categories such as apparel, footwear, home textiles, eyewear and watches.” https://www.licenseglobal.com/industry-news/playboy-expands-global-footprint-india It looks like they gave COVID the heisman in terms of net damage sustained: “Although Playboy has not suffered any material adverse consequences to date from the COVID-19 pandemic, the business has been impacted both negatively and positively. The remote working and stay-at-home orders resulted in the closure of the London Playboy Club and retail stores of Playboy’s licensees, decreasing licensing revenues in the second quarter, as well as causing supply chain disruption and less efficient product development thereby slowing the launch of new products. However, these negative impacts were offset by an increase in Yandy’s direct-to-consumer sales, which have benefited in part from overall increases in online retail sales so far during the pandemic.” Looks like the positives are long term (Yandy acquisition) and the negatives are temporary (stay-at-home orders).
https://www.sec.gov/Archives/edgadata/1803914/000110465921006093/tm213766-1_defa14a.htm
This speaks to their ability to maintain a financially solvent company throughout the transition phase to the aforementioned areas. They’d say some fancy shit like “expanded business model to encompass four key revenue streams: Sexual Wellness, Style & Apparel, Gaming & Lifestyle, and Beauty & Grooming.” I hear “we’re just biding our time with these trinkets until those dollar dollar bill y’all markets are fully up and running.” But the truth is these existing revenue streams are profitable, scalable, and rapidly expanding Playboy’s e-commerce segment around the world.
"Even in the face of COVID this year, we've been able to grow EBITDA over 100 percent and revenue over 68 percent, and I expect that to accelerate going into 2021," he said. “Playboy is accelerating its growth in company-owned and branded consumer products in attractive and expanding markets in which it has a proven history of brand affinity and consumer spend.”
Also in the SEC filing, the Time Frame:
“As we detailed in the definitive proxy statement, the SPAC stockholder meeting to vote on the transaction has been set for February 9th, and, subject to stockholder approval and satisfaction of the other closing conditions, we expect to complete the merger and begin trading on NASDAQ under ticker PLBY shortly thereafter,” concluded Kohn.
The Players: Suhail “The Whale” Rizvi (HMFIC), Ben “The Bridge” Kohn (CEO), “lil” Suying Liu & “Big” Dong Liu (Young-gun China gang). I encourage you to look these folks up. The real OG here is Suhail Rizvi. He’s from India originally and Chairman of the Board for the new PLBY company. He was an early investor in Twitter, Square, Facebook and others. His firm, Rizvi Traverse, currently invests in Instacart, Pinterest, Snapchat, Playboy, and SpaceX. Maybe you’ve heard of them. “Rizvi, who owns a sprawling three-home compound in Greenwich, Connecticut, and a 1.65-acre estate in Palm Beach, Florida, near Bill Gates and Michael Bloomberg, moved to Iowa Falls when he was five. His father was a professor of psychology at Iowa. Along with his older brother Ashraf, a hedge fund manager, Rizvi graduated from Wharton business school.” “Suhail Rizvi: the 47-year-old 'unsocial' social media baron: When Twitter goes public in the coming weeks (2013), one of the biggest winners will be a 47-year-old financier who guards his secrecy so zealously that he employs a person to take down his Wikipedia entry and scrub his photos from the internet. In IPO, Twitter seeks to be 'anti-FB'” “Prince Alwaleed bin Talal of Saudi Arabia looks like a big Twitter winner. So do the moneyed clients of Jamie Dimon. But as you’ve-got-to-be-joking wealth washed over Twitter on Thursday — a company that didn’t exist eight years ago was worth $31.7 billion after its first day on the stock market — the non-boldface name of the moment is Suhail R. Rizvi. Mr. Rizvi, 47, runs a private investment company that is the largest outside investor in Twitter with a 15.6 percent stake worth $3.8 billion at the end of trading on Thursday (November, 2013). Using a web of connections in the tech industry and in finance, as well as a hearty dose of good timing, he brought many prominent names in at the ground floor, including the Saudi prince and some of JPMorgan’s wealthiest clients.” https://www.nytimes.com/2013/11/08/technology/at-twitter-working-behind-the-scenes-toward-a-billion-dollar-payday.html Y’all like that Arab money? How about a dude that can call up Saudi Princes and convince them to spend? Funniest shit about I read about him: “Rizvi was able to buy only $100 million in Facebook shortly before its IPO, thus limiting his returns, according to people with knowledge of the matter.” Poor guy :(
He should be fine with the 16 million PLBY shares he's going to have though :)
Shuhail also has experience in the entertainment industry. He’s invested in companies like SESAC, ICM, and Summit Entertainment. He’s got Hollywood connections to blast this stuff post-merger. And he’s at least partially responsible for that whole Twilight thing. I’m team Edward btw.
I really like what Suhail has done so far. He’s lurked in the shadows while Kohn is consolidating the company, trimming the fat, making Playboy profitable, and aiming the ship at modern growing markets.
https://www.reuters.com/article/us-twitter-ipo-rizvi-insight/insight-little-known-hollywood-investor-poised-to-score-with-twitter-ipo-idUSBRE9920VW20131003
Ben “The Bridge” Kohn is an interesting guy. He’s the connection between Rizvi Traverse and Playboy. He’s both CEO of Playboy and was previously Managing Partner at Rizvi Traverse. Ben seems to be the voice of the Playboy-Rizvi partnership, which makes sense with Suhail’s privacy concerns. Kohn said this:
“Today is a very big day for all of us at Playboy and for all our partners globally. I stepped into the CEO role at Playboy in 2017 because I saw the biggest opportunity of my career. Playboy is a brand and platform that could not be replicated today. It has massive global reach, with more than $3B of global consumer spend and products sold in over 180 countries. Our mission – to create a culture where all people can pursue pleasure – is rooted in our 67-year history and creates a clear focus for our business and role we play in people’s lives, providing them with the products, services and experiences that create a lifestyle of pleasure. We are taking this step into the public markets because the committed capital will enable us to accelerate our product development and go-to-market strategies and to more rapidly build our direct to consumer capabilities,” said Ben Kohn, CEO of Playboy.
“Playboy today is a highly profitable commerce business with a total addressable market projected in the trillions of dollars,” Mr. Kohn continued, “We are actively selling into the Sexual Wellness consumer category, projected to be approximately $400 billion in size by 2024, where our recently launched intimacy products have rolled out to more than 10,000 stores at major US retailers in the United States. Combined with our owned & operated ecommerce Sexual Wellness initiatives, the category will contribute more than 40% of our revenue this year. In our Apparel and Beauty categories, our collaborations with high-end fashion brands including Missguided and PacSun are projected to achieve over $50M in retail sales across the US and UK this year, our leading men’s apparel lines in China expanded to nearly 2500 brick and mortar stores and almost 1000 digital stores, and our new men’s and women’s fragrance line recently launched in Europe. In Gaming, our casino-style digital gaming products with Scientific Games and Microgaming continue to see significant global growth. Our product strategy is informed by years of consumer data as we actively expand from a purely licensing model into owning and operating key high-growth product lines focused on driving profitability and consumer lifetime value. We are thrilled about the future of Playboy. Our foundation has been set to drive further growth and margin, and with the committed capital from this transaction and our more than $180M in NOLs, we will take advantage of the opportunity in front of us, building to our goal of $100M of adjusted EBITDA in 2025.”
https://www.businesswire.com/news/home/20201001005404/en/Playboy-to-Become-a-Public-Company
Also, according to their Form 4s, “Big” Dong Liu and “lil” Suying Liu just loaded up with shares last week. These guys are brothers and seem like the Chinese market connection. They are only 32 & 35 years old. I don’t even know what that means, but it's provocative.
https://www.secform4.com/insider-trading/1832415.htm
https://finance.yahoo.com/news/mountain-crest-acquisition-corp-ii-002600994.html
Y’all like that China money?
“Mr. Liu has been the Chief Financial Officer of Dongguan Zhishang Photoelectric Technology Co., Ltd., a regional designer, manufacturer and distributor of LED lights serving commercial customers throughout Southern China since November 2016, at which time he led a syndicate of investments into the firm. Mr. Liu has since overseen the financials of Dongguan Zhishang as well as provided strategic guidance to its board of directors, advising on operational efficiency and cash flow performance. From March 2010 to October 2016, Mr. Liu was the Head of Finance at Feidiao Electrical Group Co., Ltd., a leading Chinese manufacturer of electrical outlets headquartered in Shanghai and with businesses in the greater China region as well as Europe.”
Dr. Suying Liu, Chairman and Chief Executive Officer of Mountain Crest Acquisition Corp., commented, “Playboy is a unique and compelling investment opportunity, with one of the world’s largest and most recognized brands, its proven consumer affinity and spend, and its enormous future growth potential in its four product segments and new and existing geographic regions. I am thrilled to be partnering with Ben and his exceptional team to bring his vision to fruition.”
https://www.businesswire.com/news/home/20201001005404/en/Playboy-to-Become-a-Public-Company
These guys are good. They have a proven track record of success across multiple industries. Connections and money run deep with all of these guys. I don’t think they’re in the game to lose.
I was going to write a couple more paragraphs about why you should have a look at this but really the best thing you can do is read this SEC filing from a couple days ago. It explains the situation in far better detail. Specifically, look to page 137 and read through their strategy. Also, look at their ownership percentages and compensation plans including the stock options and their prices. The financials look great, revenue is up 90% Q3, and it looks like a bright future.
https://www.sec.gov/Archives/edgadata/1803914/000110465921005986/tm2034213-12_defm14a.htm#tSHCF
I’m hesitant to attach this because his position seems short term, but I’m going to with a warning because he does hit on some good points (two are below his link) and he’s got a sizable position in this thing (500k+ on margin, I think). I don’t know this guy but he did look at the same publicly available info and make roughly the same prediction, albeit without the in depth gambling or cannabis mention. You can also search reddit for ‘MCAC’ and very few relevant results come up and none of them even come close to really looking at this thing.
https://docs.google.com/document/d/1gOvAd6lebs452hFlWWbxVjQ3VMsjGBkbJeXRwDwIJfM/edit?usp=sharing
“Also, before you people start making claims that Playboy is a “boomer” company, STOP RIGHT THERE. This is not a good argument. Simply put. The only thing that matters is Playboy’s name recognition, not their archaic business model which doesn’t even exist anymore as they have completely repurposed their business.”
“Imagine not buying $MCAC at a 400M valuation lol. Streetwear department is worth 1B alone imo.”
Considering the ridiculous Chinese growth as a lifestyle brand, he’s not wrong.
Current Cultural Significance and Meme Value: A year ago I wouldn’t have included this section but the events from the last several weeks (even going back to tsla) have proven that a company’s ability to meme and/or gain social network popularity can have an effect. Tik-tok, Snapchat, Twitch, Reddit, Youtube, Facebook, Twitter. They all have Playboy stuff on them. Kids in middle and highschool know what Playboy is but will likely never see or touch one of the magazines in person. They’ll have a Playboy hoodie though. Crazy huh? A lot like GME, PLBY would hugely benefit from meme-value stock interest to drive engagement towards their new business model while also building strategic coffers. This interest may not directly and/or significantly move the stock price but can generate significant interest from larger players who will.
Bull Case: The year is 2025. Playboy is now the world leader pleasure brand. They began by offering Playboy licensed gaming products, including gambling products, direct to consumers through existing names. By 2022, demand has skyrocketed and Playboy has designed and released their own gambling platforms. In 2025, they are also a leading cannabis brand in the United States and Canada with proprietary strains and products geared towards sexual wellness. Cannabis was legalized in the US in 2023 when President Biden got glaucoma but had success with cannabis treatment. He personally pushes for cannabis legalization as he steps out of office after his first term. Playboy has also grown their brand in China and India to multi-billion per year markets. The stock goes up from 11ish to 100ish and everyone makes big gains buying somewhere along the way.
Bear Case: The United States does a complete 180 on marijuana and gambling. President Biden overdoses on marijuana in the Lincoln bedroom when his FDs go tits up and he loses a ton of money in his sports book app after the Fighting Blue Hens narrowly lose the National Championship to Bama. Playboy is unable to expand their cannabis and gambling brands but still does well with their worldwide lifestyle brand. They gain and lose some interest in China and India but the markets are too large to ignore them completely. The stock goes up from 11ish to 13ish and everyone makes 15-20% gains.
TL;DR: Successful technology/e-commerce investment firm took over Playboy to turn it into a porn, online gambling/gaming, sports book, cannabis company, worldwide lifestyle brand that promotes sexual wellness, vetern access, women-ownership, minority-ownership, and “pleasure for all”. Does a successful online team reinventing an antiquated physical copy giant sound familiar? No options yet, shares only for now. $11.38 per share at time of writing. My guess? $20 by the end of February. $50 by EOY. This is not financial advice. I am not qualified to give financial advice. I’m just sayin’ I would personally use a Playboy sports book app while smoking a Playboy strain specific joint and it would be cool if they did that. Do your own research. You’d probably want to start here:
WARNING - POTENTIALLY NSFW - SEXY MODELS AHEAD - no actual nudity though
https://s26.q4cdn.com/895475556/files/doc_presentations/Playboy-Craig-Hallum-Conference-Investor-Presentation-11_17_20-compressed.pdf
Or here:
https://www.mcacquisition.com/investor-relations/default.aspx
Jimmy Chill: “Get into any SPAC at $10 or $11 and you are going to make money.”
STL;DR: Buy MCAC. MCAC > PLBY couple weeks. Rocketship. Moon.
Position: 5000 shares. I will buy short, medium, and long-dated calls once available.

First post...be kind! This happened way back in the dark ages, 1986. I was 21 at the time and working for a gas station that was associated with a certain grocery store chain in Washington state. It was owned by a company not affiliated with said chain, but had locations at nearly every one.
As this was long before the days of debit cards, this was a cash only gas station. We didn’t even take credit cards. Customers would pull up, pump their gas and then come to my window to pay. We also sold cigarettes. No drinks, no snacks...customers couldn’t even get into my booth. I had been working there about a year when the company announced it was closing the location. My manager and I were offered positions at another location upstate and we both accepted. We moved our respective families and started our new jobs. As new hires (ugh).
This station was incredible busy. We did more business in 8 hrs than my old location would do in a week. This location also had a different set up: here you would pull into the station from a single entrance, pump your gas, and then drive forward to a single exit where the “Pay Here” booth was located. There were always 2 cashiers on duty. Each cashier had a cash drawer.
One thing I should note, there were also no computers. So closing the drawer down between shifts was timing consuming and tedious. We had to manually count the cigarettes remaining, and count the cash drawers. We would fill out an end of shift report listing the starting balances and the ending balances. We also had to list the gallons sold from each pump. At the end of the shift the total of gallons sold and the total cigarettes sold should equal the cash balance. It is important to note here that not once in the year I had worked for the previous location had I been off by more than 10 cents.
The following morning after my first shift I was informed by the manager that I was short $50. Impossible I said, I balanced out yesterday. He said that I must have stolen that money after I had completed the paperwork. I just looked at him and said, no I didn’t. He gave me a verbal warning and said if it happened again I would be fired and the stolen money would be deducted from my paycheck this week.
In the 5 days that followed I realized quickly the manager was up to something. My old manager who was just another worker now, was also accused of stealing. As was one other new employee. I can’t vouch for the other employee but I’m pretty sure she did nothing wrong. The employees that had been there awhile were never accused of anything. I did some checking and found out this manager was relatively new (had only been there about 6 months) and the other cashiers had been here before him. Only new cashiers were being accused of stealing. And that location had been having “stealing problems” for about 6 months and the turnover was high with the new employees.
I came to work at 6am on a Monday only to be told I was being fired. For cause. The manager accused me of taking $500 out of my drawer the previous Friday. He said he only discovered it this morning (even though he had worked Sat and Sun). I said ok and left. I was pretty angry and instead of going home, I parked in the grocery store parking lot and proceed to settle in to watch the gas station. I knew that at 9am sharp, he would take the cash in the safe and make the weekend deposit. At 9am he left the gas station and headed to the bank. But instead of walking into the bank, he walked into the Indian “casino” next door. It’s not really a casino like we think of today, but more of a betting parlor for the races. It did have slot machines, but no card tables.
I think “Well, this is interesting”.
He comes out of the casino at exactly 10 am, walks next door to the bank, does his business and then heads back to the gas station. I head home with a plan.
Every morning I follow him from the gas station to the casino. I take a picture of him leaving, and one of him arriving at the bank and walking into the casino. I take pictures of him coming out and then heading to the bank. I do this for 5 days straight. He even went on Saturday. On day 3 my old manager was fired for “stealing” $150.
I get the film developed (no digital camera in the dark ages) note the times and dates on the back of each one. Then I call the main office of the gas company. It’s after 5 but I’m hoping someone is there. And there is. I speak to a woman and explain my situation and she says she knows exactly who I should speak to and transfers me. By some grace of God, she has transferred me to none other than the President/CEO of the company!
I tell him my story and tell him I did NOT steal from his company and could prove who actually did. He took down my information and said he would be in touch. I’m thinking to myself “yeah right”. The next morning I went to the station to perform my usual observation of the manager. At 9am he leaves for the “bank”. At 10 am he comes out. At that moment 2 stern looking gentlemen approach him. One pulls out his wallet and shows him something. The other one is talking. The manager goes pale and takes a step back. Next thing I know he is being escorted to a car I hadn’t noticed and they drive off. I lose them at a traffic signal so I head back to the station. They all show back up about 5 min later, and a few minutes after that a police cruiser pulls in. The officer talks to the stern gentleman and proceeds to place the manager in handcuffs. The other man says nothing but is glaring daggers at the manager.
The President called me later that after noon and informed me that the manager had been arrested for embezzlement (turns out that in 6 months he had managed to steal about $5k). He would take the store cash into the casino and gamble with it; if he won, he would make the normal bank deposit. If he lost, he would make the deposit and note in his records that we had been short the previous day. The CEO had already been focusing on that location because of the stealing and high turnover rate, but my information helped them figure out what exactly had been going on.
I was thanked and sent a substantial check as a reward. My old manager was offered the manager’s job and I was offered my old job back. I declined as I had already found another job that I liked more and paid better. The gambling manager was sentenced to 1 year in jail and ordered to attend counseling for his gambling addiction. His wife divorced him and took their 3 children to California. His house was foreclosed on and he ended up in a homeless shelter.
Don’t accuse me of stealing. I will get revenge.
** UPDATE**
Thank you for the likes and awards!
Update 2: this was my first post and I really didn’t expect all the awards. Thank you!

I was asked to make a post about some stories within the Casino grounds so I thought I'd share. I have many so I'll do my best to pick the better ones.
Some back information: I've been a Casino Dealer for 11 years, I've been a supervisor for five years, and I've been a Surveillance Operator for one year. I've worked at three properties, none of which are connected or owned by the same company. I've worked on : Government/Private/Native American owned casinos.

1. From Hero to Zero.

At my first Casino, I was one of the first group of people who were trained to deal Roulette . After 4 weeks of working 6PM-3AM then doing roulette training from 3AM-8AM (Not paid) , I actually really enjoyed the game and after about six months I became extremely quick at the number game and the pace of the action was steady with very low margin of errors. Young man walks in, cashes in for $500. He buys in for $2 chips and just loads the board. After a few spins and pretty decent hits, he then changes his chips from $2 to 5$ then to $10 and racks his winnings up to $10,000. It was then, five spins in a row, he loaded the board with some pretty gross bets, and every spin I would hit the ONE number with either NO CHIPS on it, or maybe 1 chip , He lost all $10,000 in a matter of minutes. He leaves , and I go on break. After my break I was going back to the same table and wouldn't you know it, the same young man walks in and cashes in another $500. He tells me he just sold his car outside and this is all that he had left. So we do the same deal, buys in for $2 chips, then slowly starts betting $5 chips, $10, $25...and he makes $10,000 AGAIN. Within the next 25 minutes it was straight agony. Every spin, same thing, he would bet $2500 in chips, and win only $250, $400, and after about a half hour he lost it all . Never saw the guy again.
2) Man down
At this property, we are 24 hours for table games. It's currently 5AM , and I'm dealing some $25 Blackjack to this guy. He's probably early thirties , heavy guy. He's sober as can be, but right away I can tell he's been losing. We know how much you've bought in for, how much your down, or up, and I could see he was down $2000+. After about twenty minutes of pure losing, his temper starts to flare.At this point I now have two other guests at my table. Drinking coffee, not saying a word, just losing their money. After losing hand, after hand, this guy looks me straight in the eye, seized up, starts shaking, he can't move. He tries to punch towards me and smashes his stack of chips all over the place and falls backwards to the floor. I call for security, we cannot touch him due to liability . I can't move from my table because, well, liability / casino cash property, all I can do is try to talk to him. As I'm doing so, these other two woman who are sitting at my table just look at me and one says "OK, dealer, cmon lets go " as she taps the table telling me to start dealing and forget about the guy having a stroke on the floor. As security takes him to the ambulance out front, I had to stay behind for a couple minutes and give a statement. I go on break. I come back, and 45 minutes later, he comes right back in with a oxygen tank and keeps gambling for the remainder of the morning.
3) You get a dildo, and YOU get a dildo!
On a late summer Saturday night, we had a large event for these massive muscle guys/strongman competition type thing. After their show, I'm at the roulette table , and five of these boys come over to play. They were absolutely hilarious. They were feeling pretty good, cashed in somewhat large amounts and I could tell this was going to be a fun time. After about a hour of dealing to these guys, it's almost midnight, everybody is pretty hammered , I spin the ball, and all five of these guys take out these god damn (what I can only tell was) two feet purple dildos from inside their pants, and wiping them around in the air. The ladies were just loving it, one of the dildos landed in the roulette wheel and we had to shut the table down to re-calibrate the wheel to make sure nothing had been changed. I just remember that night was so much damn fun, I couldn't believe what I was seeing and I would never forget it.
4) Full Moon
On this day, I was actually training dealers / supervising them on small games like Three Card poker. We opened the table at 10AM, and this older man came and sat down . He played all day. The jackpot was $21,000 and that was pretty high for this table. He played, and played and played. He's one of the players where you know he's wearing a diaper because he's been drinking coffee/pop all day and hasn't moved in eight hours. As the day went on, this man never moved from his chair. Getting closer to midnight, he was aggravated and said "I need to go have a smoke, I'm getting killed in here". He left, and the very next hand, the lady beside him was dealt the jackpot . He didn't say much, but you could just tell he just hated life at that very moment because had he not gotten up, it would of been his hand. The man calmly took his cane , his hat, jacket, coffee, and left. The next morning I found out when he did leave he drove his car straight through his bank and was arrested.
5) Slick Robber
I actually give props to people who can actually pull this off. This story may confuse you so I'll try and explain things as best as possible. A lot of casinos have machines as soon as you walk through the front doors. A man walks up to one of these machines and sticks in HIS $100 bill. He doesn't gamble it, instead he hits the cash out button and gets a $100 TITO ticket where he then takes the ticket to the ATM machine to get his $100. Now remember, his Original $100 is in the slot machine. He then takes the $100 from the ATM and goes back to the same machine, and repeats this process over a hundred times. Essentially he's taking money from the ATM, and loading up the Slot Machine . Now he knows he can't do it too much because if the slot machine gets full of money, the machine will shut down and the slow attendant will have to take all the cash out. So he deposits over $10,000 , then has a small crowbar, he cracks the machine open and makes a run out the front door. To my knowledge he was never caught . But damn, that was pretty smart .
EDIT:
6) Mental Health is a thing.
10PM man walks in to play some high limit BlackJack. This guy knows the game and played well. Dressed nice, drank juice/tea , a little bit of a attitude, cashed in over $10,000. When this man was half way down his buy in, he said something a long the lines of "If I don't win here tonight, I'm going to go set myself on fire." I wasn't sure if he was serious because when people are down, they tend to say a lot of nonsense. I actually left early that night, and from a third party was told he did exactly that in the parking lot. The next day it was clear something terrible had gone wrong in the parking lot .
EDIT:
7) Nothing good happens after midnight
After a busy Saturday night, I was dealing a mix of games, and during this story I was in the middle of Blackjack. I had one young kid (probably 19) sitting in the middle, one older male probably in his later 40's sitting beside him on his right, and I had a really nice couple in their 20's sitting together at the other side. This young kid wasn't playing just sort of watching, and ever time the old man won he would give this young guy some of his winnings. The older man, was a wine drinker, and he had black between all of his teeth, I'll never forget. He's a little drunk but nothing terrible. As the night goes on, the older man goes and uses the washroom, at which point the couple asked the young guy "Oh was that your dad?" and the young guy says "Hah, no I wish!". The couple and I just looked at each other. This old guy, was in complete control over this kid. Absolutely disgusting. The night ends, and I find out the couple called a few of their friends, and they all waited outside by this old mans truck and beat the living hell out of him. 40 years old, sleeping with a 19 year old, completely brain washed . Very weird.
8) That one co-worker where you just wish they would quit.
One of our co-workers, nice guy but had a very big ego and we as employees just sorta left him alone. One day he had enough of the atmosphere and quit. Now usually when you quit, you cannot come back until you paperwork is finalized. How ever, HR was in that day, and he was given the paperwork the very next day. He came in, cashed in $1000, and made $50,000 in about a hour at the Baccarat table. My manager, was extremely annoyed, because now this guy is just mocking the casino and having the time of his life (Thanks for the big tip by the way :) ) and so he decides to call it quits. He wants to ban himself and he wants $50,000 in cash. The casino says Nope, we are going to give you a cheque. Now here's the thing, most business people will take the cheque, how ever you CANT CASH the cheque until the following monday because it's on that day where the funds are available. The casino on the other hand will cash their own check in anytime , because they want you to play. So this guy pretty much said go to hell I want my cash, and he called the police. Police show up, and management promptly gave him the cash.I though it was absolutely hilarious .
​
9) No good deed goes un punished
I was dealing Three Card Poker, and the jackpot was around $17,000. This old man (a regular) was sitting there all day grinding it out. Super nice guy, always a pleasure to deal to. Well, after hours of playing, he stands up and says "Hey john!, can you come here for a minute?" so his buddy John comes over. He says to John "I need to go take a piss real quick, can you play my card until I get back?" John agrees . John takes the chips and I stop him and explain he can't play his friends chips, he needs to cash in and play his own. And he does. Welp, second hand out and bam, doesn't he win it. The old man comes back and is so happy, he can't believe it. John, took his $17,000, didn't say a word to his "buddy" and walked away. I never felt so much hatred in all my life. Didn't give him a dollar, not a thank you, nothing. The old man sits back down again, the progressive resets to $2500, and he sat there grinding away again.
10) The Top Knot
I had this player , young guy, who was born into a fortune. One of his relatives passed away and left him a pretty big sizable amount of money, so he played poker every single day for the rest of his days. I will add, he IS a good player. I did not enjoy his company just because of the "Know-it-All" attitude, but he was good. We'll call him John. John is 5'10, and well build, with muscle. John also decided today was the day to show off his Top Knot. (google top knot if you're not sure what I mean) So he sits down, and he's absolutely KILLING the table. Every hand, after hand, after hand. And because he's in such a good mood, he's playing any two cards, calling any $500 bet, and he's just dominating. This one guy at the table decided he had enough. He got up, without saying a word and left. A moment later, he comes back in, walks behind John, and takes a pair of scissors , and cuts off his Top Knot. I for one couldn't believe it, dying laughing inside, and it just turned into one big brawl. That was a good day.
11) That one bad seed
One of my best friends who I haven't seen in YEARS ended up being part of the crew. Was kind of nice to catch up. We never really got along as we grew up because he has a very high picture of himself . He wanted that 10/10 woman. A mansion, and a new Corvette. So every month or so we would all go up to the other casino to play. I myself would bring no more than $500, but I couldn't understand how this guy (we'll call him Kyle) was spending THOUSANDS of dollars at the tables. So this wen on for a few months. Well, one day, as we're closing the casino, he and I are in the High Limit room and we're getting ready to close the tables. We are told to take the chips out, count them, put them back, sign this piece of paper and that's it. Well as the supervisor was locking the tray, the piece of paper fell to the floor, so she asked Kyle to grab the piece of paper. As he bends over, a great big $500 chip falls right out of his sock. Kyle was fired immediately , but it all made sense. They offered Kyle a deal where if he replaced all the stolen chips they would not make it public. Not sure how that turned out.
12) If I ever decide to write a book, this will be the last chapter: <3
After working at my first Casino for five years, I met a Indian woman who was visiting from another part of the country. During this time I was explaining a game to her, which honestly I don't think she even cared. She explained she was visiting and sight seeing , and that was that.Well, two years later I ended up moving to the other side of the country and transferred casinos, and low and behold she worked there as a Dealer. We got married , and it's been 5 years.
13) The Tip
One of our tables that we've had for a couple years had a progressive jackpot that had reached $100,000. The dealer at the table was sitting pretty lonely. Nobody really played the game because people knew it was extremely difficult to win the jackpot. My memory is a tad foggy, but you somehow needed to flop the royal flush. This young guy sits down and says to the dealer, we'll call him John. "John, if you pay me that jackpot, I will tip you $10,000" Well John started dealing, and about a half hour into his shift, he F*cking did it. He dealt him the royal. And you know something?This young lad, kept his word, and he made sure there was a audience, and he tipped exactly $10,000. That was a moment right there. That pay cheque was real nice. I think we all got about $500 more than usual. The moment that jackpot was awarded they got rid of the table because the money it was making was not near what the casino wanted. I'm sure there have been bigger tips at other casinos, but that was something special .
14) The Lawsuit
Now this story I'm going to have to beat around the bush a bit due to the nature of what happened. I can't won't answer any questions that you may have on this topic other than what I have to say because it had a lot of publicity . The waitresses at this casino had to wear very thin sexy clothes. Not borderline legal, but it was noticed. One day they called all the waitresses to come in and explained they were changing their outfit to something even more sexier. Now these new dresses were very very borderline legal . The staff said No way. We're not wearing that.So , friday night comes, and the staff work their whole shift, then at the end of their shift were called into a meeting and were all fired. Welp, one of those ladies father was a pretty big time lawyer. Brough the casino to court and won. They won big. Good for them. We had no waitresses for a couple days haha.
Thanks for reading along, I have many more I can add as the day goes on, those were just some off the top of my head. Feel free to ask any questions of the Casino industry. I don't really have many stories about the surveillance department because that's the one area where I can't really say a whole lot due to its privacy and contracts I was and still am under.

Ok, forgive the formatting. This was originally a greentext post for all the /b/tards at 4chan. It's also a long read but if you can get past that then it is actually a quite interesting story that happened to me years ago.
be 22 active duty air force assigned to Nellis in Las Vegas not disclosing job, but no stranger to weapons and tactics get pulled in to supervisor's office one day told I've just been "voluntold" to participate in a training exercise with DOD no other information given other than reporting instructions pretty much any question I asked was answered with "I have no fucking idea " report to conference room at base hotel next morning per instruction see about 12 other guys from my unit also voluntold to be there five guys enter room in civilian clothes introduce themselves as the "WHITEBOX" Group Assume it's an acronym for something, but never explained told we will be upgrading our security clearances hours of paperwork, only told we are participating in a force on force exercise released back to our unit crack jokes about how the exercise is a lie and we will be experimented on return to regular job and time passes eventually assume that it was canceled and forget the whole thing
about 2 months later supervisor pulls me aside and tells me that I need to report to a briefing the next day says it’s about "some WHITEBOX exercise" has no idea what it is and doesn't seem to care. once again report to base hotel with the other 12 guys WHITEBOX guys show up and pick us up in a van driven off base to some random office building and escorted into the offices of the Department of Energy, WTF? mystery only deepens, what the fuck is happening? what if this actually is some evil experimental shit more hours of paperwork and security/safety briefings by random suits had to fill out and sign a non-disclosure agreement and that threatened arrest if violated required to turn in cell phones and any other electronic devices in our possession our cell phones get locked in a cabinet while the office phone in the room gets unplugged WHITEBOX guys finally return and fire up a power point briefing first slide just titled WHITBOX Exercise 0X slide also labeled in bold red letters "CLASSIFIED TOP SECRET / NOFORN / ORCON this is really starting to feel serious
WHITEBOX Exercise finally explained told that for the next two weeks we will be role playing as OPFOR (opposing forces) we will try to attack and penetrate a DOD facility and carry out a simulated act of sabotage facility is protected by a contracted privately owned security force security group is required by the DOD to carry out this exercise in order to audit their protection every couple of years if we succeed, security company fails the audit and looses the contract the exercise is the conclusion of a two week inspection of the security contractors and their procedures every exercise a random military unit is chosen as OPFOR "reminded that we are silent professionals and that this isn’t something we should be advertising shaving wavers granted and civilian attire only FUCKYEAH.jpg power point scrolls to a page with a google earth screenshot on it instantly recognize the picture it's Area 51 holyfuckingshit.exe are we are being told to break into Area 51? can't be real random unit bro pipes up out of nowhere "Is that fucking Area 51?" we are all fucking stoked later told not to call it Area 51 as that just makes you a total chode Groom Lake, Paradise Ranch, or Homey Airbase are the acceptable names many insiders simply refer to it as “The Base” also reminded of the possible legal action via UCMJ if we go around telling everyone about it One of the WHITEBOX guys is now our designated "insider threat" exercise is designed to simulate that someone inside has been comprised by a foreign government he will provide any information that we ask for that he has knowledge of or access to other WHITEBOX guys handle will handle exercise logistics they will provide any weapons or equipment that we request to carry out mission "within reason" told this is not a COD loadout screen
ground rules established... will only be provided with weapons that we are certified to carry weapons will be armed with blank rounds or completely empty also no vehicles will be utilized by us within the DOD property landmarkers simulating road chases are not authorized our insertion is simulated so we will already be escorted/processed through various checkpoints and dropped off near the base no impractical equipment requests, so no tanks, helos, surveillance drones, or scud missiles, lol any explosives we intend to simulate will be assessed by WHITEBOX so if we want to blow the perimeter fences we will tell them before hand, they will calculate the weight of the bang we would need, it would be simulated by rocks, and then someone would need to hump the weight number 1 rule established and stressed with a very serious tone we will be escorted by WHITEBOX evaluators at all times within the DOD landmarkers at no point are any of us authorized to be alone in the facility actual security is not laxed because of the exercise, nor is this a free pass to roam security personnel can still use real force in the event that we deviate from the established protocols shown various pictures within the airbase that most will never get to see a specific hangar is designated as our target building. we will need to gain access to that hangar and carry out an act of sabotage for our sabotage we will need to ///REDACTED/// obviously we won't be doing it for real so we will actually need complete a random task inside the hangar task will be designed to be as complex and time consuming as the real thing all while being hunted by the security force insider threat briefing continues, various elements of the base security procedures and day to day operations explained however, get the impression that the chosen source is someone with a generic admin position and is not actually involved with security we are also encouraged to do our own research and scour the interwebz for info about the base told to supply the URLs to WHITEBOX if we find anything of interest. sorry if we got your Alex Jones or Art Bell conspiracy blogs taken offline briefing finally concludes, we are reminded of our non-disclosure policy and taken back to Nellis and dismissed for the day
next day we all meet at Creech Air Force Base in Indian Springs, Nevada we will be using this location to build our plan of attack and do rehearsals/dry runs it's actually pretty cool because it's on us to plan our op, just a bunch of random Airmen periodically grill our insider with questions and start asking our other WHITEBOX guys for gear we tried to have our insider take pictures of the interior of our target hangar, but he got caught IRL he would be arrested and interrogated by the feds, and the whole op would be dead instead though the guys that caught him received kudos from the inspectors, and he just tells us nope have to rely on a whiteboard sketch of the inside decide to keep it simple, M4 riffles only however I am certified on the Barret M82 .50 cal. we decide that I will carry that heavy mother fucker as well as an M4 and provide overwatch from the distance kind of bummed out because im not going inside it will be on me to neutralize certain security positions that we have previous identified we remind our WHITEBOX guys that the M82 is an anti-material weapon with the ability to disable vehicles they tell us that I will just need to call my shots to the evaluator that I will be partnered with he will radio to the vehicles that they are destroyed and will need to stop driving guess I should mention that is also part of the disadvantage we have we will all be paired with WHITEBOX evaluators who will sort of act as referees during this simulated battle however they will all be wearing bright orange reflective vest identifying them as exercise officials that really fucks our ability to stay hidden and stealthy, but it is what it is also should mention that this is a daytime raid despite our objections sounds like they are setting us up for failure, but they remind us not to think of it like that this is all being done just so the evaluators can get a good look at the security's incident response procedures it's not an unannounced drill, the military doesn't really like to do that kind of thing especially with large scale exercises such as this everyone on the base know we are coming, there's no element of surprise here except with what kind of attack we prep it would be a real hot clusterfuck if the security contractors failed the audit heads would roll, people would get fired, and numerous officers would be relieved of command I still get to attack Area 51 so don't care as this is the coolest thing I've done in the military
our plan is starting to come together over the days decide to sacrifice one of us in a suicide bomb attack figure out which of us is the most "FNG" or lowest ranking and make him do it he will approach one of the ECPs (entry points to the base) on foot wearing a rucksack loaded with rocks (make-believe explosives) he will be wearing a uniform and will identify himself as Air Force and will franticly yell that he needs help we don't anticipate that he will make it that far or that the security will actually swallow this ruse however his goal is to get as close as he can to the ECP and yell allah ackbar and release his dead man's switch and try to take out what he can his evaluatoescort will drop a GBS (ground burst simulator) when he detonates GBS is a little miniature explosive device that just makes a really loud boom anyone who’s been through any type of military training is familiar with them, they are used to add stress and create excitement we are hoping this will be a distraction and will get as much security as possible to converge on that location the rest of us will assault from the other side of the base and try to breach the perimeter several of us will also be rucking explosive rocks for the breach chose a breach point that will have us crossing only a minimal portion of the flightline (place where aircraft operate) if we successfully simulate breaching the perimeter the exercise will be paused and we will be inprocessed through the ECP and brought into the base exercise will resume and we will continue to assault towards the target hangar I will stay outside in my sniper position and try to smoke what I can inside the hangar the team will cover the doors with simulated claymores and take up cover two guys will carry out the simulated sabotage act while the rest cover the doors WHITEBOX doesn't have any inert claymores to provide so the will be simulated with small weighted ammo cans the weight is really starting to become problematic so we abandon the claymores and decide to just cover the doors with firepower would really help if we had a vehicle, but not happening to be fair, vehicles wouldn't make it that close to the base if they tried to attack IRL armored or not
week one down, plan looking solid considering how much of our attack is simulated two weeks of planning is actually excessive not complaining though cause two weeks of hanging out and smoking and joking compared to normal work at Nellis only downside is the hour drive back and forth each day to Creech AFB casino right outside that base with awesome steak and eggs so not too bad though one of the WHITEBOX guys tells us he's actually employed by the Department of Energy he doesn't actually work at Groom Lake, he works at the Nevada Test Range the massive amount of Nevada landscape that is restricted and owned by the feds is actually impressive contrary to popular myth there is road access to Groom Lake via the adjacent test range, but not too many people actually make that drive. the 737 shuttle from McCarran Airport is how everyone gets there since the drive is long as fuck the main paved road through Rachel Nevada that all the tourist flock to doesn't really have any operational use anymore allegedly we will be driving there through the test range via a convoluted series of paved and dirt roads route is CLASSIFIED TOP SECRET, not kidding
DOE dude gives us a tour of the test range one day load cases of water in back of van drive to Mercury Nevada and stop at checkpoint inprocessed inside, get pictures taken and issued escorted visitor passes also required to wear radiation badges once inside get to see all that shit from The Hills Have Eyes, fake towns that were blown up with atomic bombs not as intact as they are portrayed in films though, they are pretty rekt or deconstructed show us a massive crater called the Sedan Crater in the 50's they experimented with using atomic bombs for mass excavation projects hoping they could just nuke the ground and build shit instead of fucking around with bulldozers pretty stupid and impractical but they didn't know any better back then they buried an atomic bomb a half a mile underground and blew it up Sedan Crater left behind as a result and the fucking thing is huge. they allegedly herded cattle down to the bottom of the crater afterwards to test the post fallout effects pretty fuckin savage, and it was actually stunning to look at two hour drive to Groom Lake though endless desert roads now see why we loaded the water, we’d be pretty fucked if the van broke down or got stuck get first distant look at the base without having to enter their checkpoints holyshit.mp4 very few people get to actually see what we are seeing to be honest though, looks like any other air force base I've ever seen except smaller besides the obvious fact that it is in the middle of bum fuck nowhere and its main runway is long as fuck also realize one of the reasons they didn't want us operating vehicles most roads are dirt and the entire lake bed is surrounded by "moon dust" everywhere moon dust is the ultra-fine sand found in certain parts of the desert with the consistency of flour it's also a total bitch to drive in and the security patrols getting stuck is a somewhat frequent occurrence told that they even have some of the AAFES fast food joints there that you find on any other base imagine working at a Burger King that you need a Top Secret security clearance for, how the fuck does that work??? noticed that despite being authorized to be here, we are still being watched by distant security patrols wonder if they know we are the bad guys that are going to be attacking the joint make some minor adjustments to the plan since the google earth pictures lack some detail conclude tour and take the 3 to 4 hour drive back home, most of us slept in the van
arrive at Creech next day and see that more WHITEBOX guys have been added to the mix, now there's like 20 of them for the past two weeks they have been inspecting the security contractors and its procedures you can tell a lot of them are ex-military based off of language and the people that are dipping and spiting in empty water bottles the mood is light, all of the exercise planning is finished, nothing to do the last two days we managed to borrow an empty hangar at Creech and used it as a mockup of our target hangar to run rehearsals no longer asking our insider questions about security, instead start asking completely ridiculous questions about conspiracies for lulz accuse some of them of being reptilians to see how they react, some of them get legit uncomfortable before you go sounding off, doubt they are hiding anything, some folks just don’t get military humor one does, however, and shows us a velcro patch that he wears on his rucksack it's one of those standard patches you spot on a pilot’s flight suit that has the name, rank, branch, and blood type his blood type seriously says reptilian it's obvious that they embrace and poke fun at the reputation this base has, in fact they thrive off of it
the day finally fucking arrives, time to attack this bitch wake up at 0400 and drive an hour to Creech dressed to kill decide to wear DCU "desert combat uniform" pants and a sand t shirt with my personally owned Blackhawk tactical vest to carry spare M4 mags sometimes the military issues some real shitty gear so our unit is somewhat lax and allows us to personally buy our own better equipment if it has command approved use and doesn't break SOPs also wear my empty gas mask pouch attached to my hip and use it to carry spare M82 .50 cal mags also wear a black turban for lulz that I bought off an ANA (Afghani Northern Alliance) dude downrange used to have a guile suite but it got lost on a deployment so that's a no go unfortunately arm up with an M4 with M68 red dot sight and attach a BFA "blank firing adapter" to the muzzle, and load six mags of .556 blanks also provided with my trusty Barret .50 M82 and five mags there is no BFA for the Barret that I'm familiar with so carry that with empty mags, guess I get to cheat with the weight load up in the vans with WHITEBOX team and drive another hour to Mercury get inprosscessed through security checkpoint and receive visitor badges for the test range drive another 2 hour on random roads passing more checkpoints /// REDACTED /// forced to surrender cell phones, personally owned electronic devices and CAC cards (military ID cards) again receive our escorted visitor passes for Groom Lake and now continue down some of the most forbidden roads in American history start unloading as close to our start point as the terrain allows and hump the rest of the distance on foot with our escorts suicide attack bro hangs back in the van with other escorts and is driven to his start point the terrain is favorable and allows us to set up out of sight hence why we chose the spot I break off and try to set up my nest at my chosen OP "observation point" as discreetly as possible not really stealthy cause I'm being followed by a guy wearing an orange reflective vest that says STAN EVAL and he's just casually walking he tells me to set up the Barret, but just simulate your shots by firing the M4 blanks now in a spot where I can observe base activity and provide cover fire for the breach, but I am also the most easy to spot sniper ever now wait for confirmation that our distraction on the other side has happened, taking a real long fucking time
my escort's radio chimes to life and starts talking "attention all WHITEBOX, we now have proper authentication via CASTLE ROCK for initiation of a detachment level exercise" voice on radio proceeds to spit out a long winded exercise safety briefing realize it's been about 40 minutes and we are just now fucking starting another 10 minutes and finally get word that suicide bro is approaching his target escorts all inform us that the security force is responding to reports of an explosion outside of the ECP later find out that suicide bro was stopped and challenged at gun point about 50 meters outside of ECP by a mounted patrol he then just fuck it and started sprinting towards the ECP until they opened fire with blanks and his escort set off the GBS he actually managed to take out the vehicle that stopped him and create several casualties (we gave him the heaviest explosive rocks loadout) overall our distraction was pretty fucking successful give it a another minute or two and finally start shooting and calling my shots to my escort/evaluator he's talking on his radio and relaying my simulated violence, "inform Merc-17 that they are dead from sniper fire" etc... I have predetermined targets to engage based off of what poses the biggest threat to the breach team I actually do some damage and get confirmation of casualties from my escort it's about a 600 meter run to the base perimeter in the open desert so it's on me to try and clear their path as much as I can the plan is to try to lure some security vehicles to our position then eliminate them with the Barret while they are en route the dead vehicles can then serve as points of cover for the breach team as they assault towards the base breach team was also aiming to see if they could snag any security radios from the dead patrols so we can monitor their comms didn't really work out that way however, in the end we simply didn't have all the info about the anticipated security response without giving away too many sensitive details, we all got ambushed by the security from unexpected locations forced to abandon my nest and the Barret to start moving towards another location to back up the breach team that was under fire trade some shots with security until my escort finally announces "ok dude, you're dead. go ahead and lay down" that's it, game over
play dead for about 20 minutes while security cleans up the area breach team gets rekt, we managed to get within 100 meters of the perimeter couple of security dudes approach me and perform a dead combatant body search on me it's a specific type of search designed to search a dead body while also checking for possible explosive booby traps pretend to be dead and let security dudes run my pockets finally one of the evaluators shouts "PauseEx" (pause exercise) we got fucking annihilated, no chance this attack was going to be successful our evaluators tell us that everyone did a great job, HOWEVER.... we are going to continue the exercise because they didn't get the chance to observe much of the internal security components we are going to resume the exercise assuming that we were actually able to get inside that target hangar this will give the evaluators the opportunity to observe the security's recap and recov procedures (re-capture and recovery) we all get magically resurrected from the dead I realize that I am actually going inside Groom Lake! Fucking Awesome...
spend about 15 minutes policing up the area for brass which means wandering around and picking up spent cartridges board vans and get driven around to ECP. realize that only half of the security force is playing in this exercise the rest are still armed with live weapons and are still performing regular protection duties forced to show our visitor passes, names and badge numbers are compared against a master list that the security has /// REDACTED /// /// REDACTED /// notice a homemade sign hanging on the wall at the security center it’s got a picture of an alien with a red X through it that says "no extraterrestrial entities or relics beyond this point" like I said earlier, everyone enjoys the reputation this base has drive to our target hangar, holy fuck! I am now inside Area 51 use of blanks not authorized indoors, everyone is told to clear out weapons rest of the exercise will use simulated firing, the equivalent of pointing your empty weapon at someone and yelling bang sadly not the first time I trained like this, military does it all the time it’s ridiculous and awkward every time, looks like a bunch of kids playing backyard soldiers with sticks security has already reset its posture, they know we are attacking but doesn't know the building we are hitting we all enter the hangar, get the impression that it doesn't actually get used IRL anymore reeks of mildew and no power inside, dust everywhere in the center there is a pickup truck covered with a tarp and roped off with red rope and stanchions, signs posted identifying it as a controlled area told that this is a simulated military asset and this is what we are sabotaging WHITEBOX evaluator pulls a box out of the bed of the truck remember when I said we will have to do a complex and time consuming task to simulate our act of sabotage? it’s a fucking Star Wars Lego kit! I shit you not! evaluators tell us we will need start building it and reach page 12 in the instructions without errors or mistakes kind of wish we went with our earlier plan and brought claymores cause I spotted some sweet chokepoints outside the building to set them up also wish we had the idea of bringing padlocks and chains so we could lock down the hangar and make life more difficult for the security force set up our spots to cover the doors, we are well versed with building clearing tactics so we know what spots to cover to make it hard
WHITEBOX evaluator authenticates over the radio with someone by passing letters and numbers back and forth, process known as sign/countersign voice on radio announces that the detachment level WHITEBOX exercise has resumed showtime! Two unit bros start opening the Lego kit and sorting parts me and the suicide bro weren't supposed to be in this hangar or even on the base to begin with so we don't have points to cover inside come up with idea and ask one of the escorts if we can go out the back on to the flightline plan to walk to two separate buildings in opposite directions and see if we can create distractions evaluators approve the plan, but tell us we can't approach or enter other buildings, nor approach any parked aircraft decide to leave firearms and my tac vest behind for clever reasons if we are unarmed the security will most likely apprehend us, and search us this is more time consuming than just shooting us and will keep them away from the hangar longer exit the back of the hangar on to the flightline and just start casually walking down the tarmac with my escort eventually hear the sound of police sirens in the distance getting louder, hear they come! get the urge to start sprinting but decide not to since it would most likely result in me being tackled on the pavement, fuck that later realize distant sirens are actually responding to hangar after reports of a silent alarm being received so much for the distraction plan
decide not to return to hangar since there is not much I can do unarmed, and continue walking down flightline all the parked aircraft I see are just normal military aircraft, although some do seem to have “enhancements” or cosmetic features that I haven’t seen before ask my escort where they keep all the flying saucers, he smirks and just replies "underground" wonder if there are actually any subterranean levels to this base, suppose a lot of these buildings could support that ask my escort if there are really underground levels, he facetiously says “who knows” white pickup truck with police lights approaching fast pretend not to notice and keep walking voice starts barking at me over a loudspeaker "stop right there! do not move! get your hands up! security mercs climbing out of vehicle with rifles drawn, don't see magazines in the riffles, they are part of the drill they actually try to challenge both of us, escort has to remind them that he is out of play security goons bark at me, "face away from me NOW! keep your hands up!" they are actually pretty intimidating, I comply proceed to have me lay on the ground face down with my arms and legs stretched out yell at me to put my hands in the small of my back, palms together, fingers up big black guy approaches me and actually puts his knee on my neck George Floyd style "don't fight me, don't resist me, or you are gonna get hurt" he says puts me in zip ties and picks me up, see other guards still have weapons drawn on me overall whole thing similar to a gangbanger getting rolled up by the cops black guy puts me in some weird and uncomfortable arm hold tells me to start walking while he steers my body with the arm hold and walks me off the flightline taken to a grassy area, get put back on the ground and searched and questioned /// REDACTED /// I try to bluff and say that the hangar will blow if anyone goes inside, see if that stalls them he tries to question me about it, but I can tell he’s not biting, I decide to tone it down and stay quiet cause the dude really looks like he’s going to fuck me up actually overhear his partner talking on the radio, he’s telling others to exercise caution and beware of possible explosive booby traps lights out, realize that someone put a bag over my head evaluator calls out "EndEX" (end exercise) all portions of the exercise are terminated, it's all over
black security guy cuts my zip ties, takes off the hood and sets me loose later find out that security retook the hangar with no problems my guys inside struggled with the Legos since it was so dark and hard to see instead of immediately going in, security tossed inert CS gas canisters inside none of us brought gas mask since it was something our insider failed to mention evaluator let us build legos for another 30 seconds then yelled “GAS, GAS, GAS” unit bros in the hangar were told to lay on the ground and pretend to be incapacitated security swarmed the place with gas mask and guns, kicked away weapons they got a similar treatment to what I received on the flightline and got hauled out of there we all regroup at the base's main visitor center for the AAR (after action review) overall security responded quite well, only some points were critiqued, nothing failing smoke cigarettes and crack jokes back and forth with the security dudes, finally get to see the human side of the guy who snagged me on the flightline tell him he’s one scary mofo, he smiles and we shake hands security dudes leave, head to base theater for full debrief WHITEBOX guys thank us for our participation, time to head home wait a sec, let’s see some fucking aliens WHITEBOX guy smirks and says he’ll give us the dollar tour another day drive back to Mercury knowing full well that we are not going to hear back from them, especially about a tour return radiation badges to the Mercury office told that if we never hear back from them that it’s a good sign told that if they do call us then our Tricare (military health coverage) will get put to good use whole experience was cool as fuck one of the evaluators hands out business cards for ///REDACTED/// and tells us to look them up when we separate from the military starting pay for the security force is pretty fucking dope and only certain military backgrounds are considered for it return to Indian Springs and hit up the casino for drinks with the original 5 WHITEBOX guys ask if any of the prior OPFOR units actually pulled it off and broke in told that a group of CCT guys from the 24th STS was the closest anyone’s ever gotten but even they still failed makes sense, I’ve heard that those dudes are legit operators tell war stories and get drunk actually receive a letter of appreciation from the Air Force Test Center Detachment 3 from Edwards Air Force Base, California about a month later it thanks me for my participation in an exercise but makes no mention of Groom Lake my participation in a vaguely worded “DOD exercise” actually gets mentioned as a bullet in my annual performance report mfw I attacked Area 51
tldr - me and my coworkers "broke" into Area 51 with automatic weapons so we could put together an X-wing starfighter out of Legos
Thanks for reading. I should mention that I have intentionally withheld a lot of details and even altered a few. I'm not trying to blow up anyone’s spot and compromise shit. Just wanted to share a true story about some cool shit I got to do in my youth. For example WHITEBOX is a completely fabricated name while the whole operation actually went under another random weird name. It still ranks as some of the most cloak and dagger shit I got to do in the military. I actually don’t really tell too many people because it is no one’s business and no one would believe me anyways. I finally figured that enough time has passed and like I said, I have specially tailored this story to avoid leaking any sensitive shit. Overall the base was actually kind of underwhelming. I didn’t really see any earth shattering secrets there. All of the alien and reptilian conspiracy theories were openly mocked and made fun of there. It’s really just a base that gets an extra layer of discreetness and physical security for more sensitive assets and projects to be kept there. The CIA, JSOC and other intel gangs from Washington even have offices out there because it’s just a quiet tucked away place to do business. I will say that their security is no joke and that they have some truly fascinating techniques to detect and deny intruders. Hope you enjoyed.

Team has been involved in a substantial number of the digital media, sports, entertainment, leisure and gaming industries’ most significant merger and acquisition transactions, holding key positions at, and transacting with Scientific Games Corp, Inspired Gaming Group, FOX Bets, Ocean Casino Resort, Resorts International Holdings, PokerStars, DraftKings, Mohegan Sun, Caesars Entertainment Corporation, Harrah’s Entertainment, Tropicana Entertainment, Inc., TSG/Sky Betting & Gaming, Facebook, Inc, Wynn Resorts, Dubai World/MGM Resorts
Here's all the Bios. These guys are stellar! TEKK closed at $10.30 today. Still cheap!
If you don't like to read... you don't like to make money!!!!
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Matthew Davey — Chief Executive Officer and Director
Mr. Davey has over 25 years of experience within the digital media, sports, entertainment, leisure and gaming ecosystems, as well as experience in the public sector. He is an experienced public company executive officer and board member. He has served in executive management positions across the gaming technology arena. Over the course of Mr. Davey’s career, he oversaw more than ten mergers and acquisitions and over $1.2 billion in debt and equity capital raised to support the companies he has led.
Most recently, Mr. Davey was Chief Executive Officer of SG Digital, the Digital Division of Scientific Games Corp. (“Scientific Games”) (Nasdaq: SGMS). SG Digital was established following the purchase by Scientific Games of NYX Gaming Group Limited (“NYX”) (formerly TSXV: NYX), where Mr. Davey served as Chief Executive Officer and Director. The NYX acquisition provided Scientific Games with a vehicle to significantly accelerate the scale and breadth of its existing digital gaming business, including the strategic expansion into sports betting. In his capacity as Chief Executive Officer of NYX, Mr. Davey developed and implemented a corporate strategy that generated strong revenue growth. Mr. Davey shaped company strategy to focus on digital gaming supplier platforms and content that provided various gaming operators with the underlying gaming and sports betting systems for their online gaming business. In 2014, Mr. Davey oversaw the initial public offering of NYX, and his experience in the digital media, sports, entertainment, leisure and gaming industries helped NYX recognize momentum as a public company. After the public offering, from 2014 to 2018, Mr. Davey oversaw seven acquisitions which helped establish NYX as one of the fastest growing global B2B real-money digital gaming and sports betting platforms. These acquisitions included:
• OpenBet: In 2016, NYX completed the $385 million acquisition of OpenBet. This was one of the more complex and transformative acquisitions that Mr. Davey oversaw at NYX. Through securing co-investments from William Hill (LSE: WMH), Sky Betting & Gaming and The Stars Group (formerly Nasdaq: TSG, TSX: TSGI), Mr. Davey was able to get the acquisition from Vitruvian Partners completed successfully, winning the deal against much larger and well capitalized competitors. By combining two established and proven B2B betting and gaming suppliers, NYX was well positioned to provide customers with exciting player-driven solutions across all major product verticals and distribution channels. This allowed NYX to become the leading B2B omni-channel sportsbook platform in the market and the supplier to over 300 gaming operators globally with an extensive library of desktop and mobile game titles, including more than 700 on NYX platforms and more than 2,000 on the OpenBet platform.
• Cryptologic/Chartwell: In 2015, NYX completed the $119 million acquisition of Cryptologic and Chartwell. The acquisition provided NYX with more than 400 titles of additional leading gaming content, a broader customer base, and direct exposure to PokerStars and Intercasino, part of the Gamesys Group (LSE: GYS) — two of the world’s largest online casino offerings.
• OnGame: In 2014, NYX completed the distressed acquisition of OnGame, a premier poker content, platform and service provider. This acquisition provided NYX with one of the best poker products in the industry, access to several regulated jurisdictions, and a valuable talent pool that was instrumental in the growth of NYX. The addition of OnGame further established a path for NYX to continue its growth in both European and U.S. markets.
These acquisitions, together with meaningful organic growth, increased NYX’s revenue from $24 million in 2014 to $184 million annualized in 2017. During that time, Mr. Davey helped build NYX to have over 200 customers in the global gaming industry and a team of 1,000 employees. Mr. Davey’s success at NYX ultimately led to its sale to Scientific Games for $631 million in 2018.
Mr. Davey joined Next Gen Gaming, the predecessor to NYX, in 2000 as the Vice President of Technology, was appointed as Executive Director in 2003 and named Chief Executive Officer in 2005. Prior to that, he was the Senior Consultant for Access Systems, a company that specializes in the provision of back-end software for licensed online casinos. Prior to joining Access, Mr. Davey worked for the Northern Territory Government specializing in matters pertaining to the internet and e-commerce along with roles in the Department of Racing and Gaming. Mr. Davey received a Bachelor of Electrical & Electronic Engineering from Northern Territory University, Australia (also known as Charles Darwin University).
Robin Chhabra — President
Mr. Chhabra has been at the forefront of corporate acquisition activity within the digital gaming landscape for over a decade. His prior experience includes leading corporate strategy, M&A, and business development at two of the global leaders in the digital gaming industry, The Stars Group (“TSG”) and William Hill, and a leading supplier, Inspired Gaming Group (Nasdaq: INSE). Mr. Chhabra served on the Group Executive Committees of each of these companies. From 2017 to May 2020, Mr. Chhabra served as Chief Corporate Development Officer at TSG and, from 2019 to August 2020, he also served as the Chief Executive Officer of Fox Bet, a leading U.S. online gaming business which is the product of a landmark partnership between TSG and FOX Sports, a transaction which he led. During that period, Mr. Chhabra led several transactions which transformed TSG into the largest publicly listed online gambling operator in the world by both revenue and market capitalization and one of the most diversified from a product and geographic perspective with revenues of over $2.5 billion. Mr. Chhabra’s M&A experience is extensive and covers multiple global geographies across the digital gaming value chain and includes the following:
• TSG/Flutter Entertainment Merger: In 2019, Mr. Chhabra led the TSG M&A team that was responsible for TSG’s $12.2 billion merger with Flutter Entertainment (LSE: FLTR). The merger between TSG and Flutter Entertainment is the largest transaction in the digital gaming industry to date. The combination created the largest publicly listed online gaming company with approximately 13 million active customers and leading product offerings, which include sports betting, online casino, fantasy sports and poker. The combined entity includes some of the world’s most iconic digital gaming brands such as Fanduel, Fox Bet, Sky Bet, PaddyPower, Betfair, PokerStars and SportsBet. TSG/Flutter Entertainment is one of the most geographically diverse digital gaming and media companies with leading positions in the United States, United Kingdom, Australia, Ireland, Italy, Spain, Germany and Georgia.
• TSG/Sky Betting and Gaming (“SBG”): In 2018, Mr. Chhabra led the acquisition of SBG from CVC Capital Partners and Sky plc, Europe’s largest media company, in a transaction valued at $4.7 billion. At the time of the acquisition SBG was the largest mobile gambling operator in the United Kingdom and one of the fastest growing of the major operators having doubled its online market share in three years. The acquisition of SBG provided TSG with (a) greater revenue diversification, significantly enhanced expertise and exposure to sports betting just ahead of the judicial overturn of The Professional and Amateur Sports Protection Act of 1992 (PASPA) by the U.S. Supreme Court, (b) a leading position within the United Kingdom, the world’s largest regulated online gaming market, (c) improved products and technology as a result of the addition of SBG’s innovative casino and sports book offerings and a portfolio of popular mobile apps, and (d) expertise in deeply integrating sports betting with leading sports media companies, positioning TSG to create more engaging content, deliver faster growth and decrease customer acquisition costs.
• William Hill (LSE: WMH): At William Hill, from 2010 to 2017, Mr. Chhabra served as Group Director of Strategy and Corporate Development where he led several transactions which contributed to William Hill’s transformation from a land-based gambling operator in the United Kingdom to a leading online-led international business. Mr. Chhabra led William Hill’s entry into the U.S. sports betting and online lottery markets with the acquisition of four businesses, including the simultaneous acquisitions of three U.S. sportsbooks, Cal Neva, American Wagering and Brandywine Bookmaking, in 2011 for an aggregate purchase price of $55 million. These businesses ultimately led William Hill to achieve a leading position in the U.S. sports betting market with a market share of 24% in 2019. Additionally, Mr. Chhabra played a key role in structuring William Hill’s successful joint venture with PlayTech Plc (LSE: PTEC) in 2008. The combined entity created one of the largest online gambling businesses in Europe at the time of its formation and led to William Hill’s buyout of Playtech’s interest for $637 million in 2013. Prior to the transaction, William Hill had struggled in its attempt to establish a strong online gaming platform and a meaningful presence outside the United Kingdom.
Mr. Chhabra has also successfully completed four transactions worth over $1.2 billion in Australia, the world’s second largest regulated online gambling market, and various partnerships in Asia. Additionally, he completed several technology and media related transactions, including William Hill’s investment in NYX, where he worked with Mr. Davey on NYX’s transformational acquisition of OpenBet.
Prior to working in the gaming sector, Mr. Chhabra was an equities analyst and a management consultant. Mr. Chhabra received a Bachelor of Science in Economics from the London School of Economics and Political Science.
Eric Matejevich — Chief Financial Officer
Mr. Matejevich is a seasoned gaming executive with extensive experience in both the online gaming and traditional casino industries. From February to August 2019, he served as Trustee and Interim-Chief Executive Officer of Ocean Casino Resort (“Ocean”) (formerly Revel Casino, which had a construction cost of $2.4 billion) in Atlantic City, where he successfully led the management team through an ownership change and operational turnaround effort. Over the course of seven months, Mr. Matejevich managed to reduce the property’s weekly cash burn of $1.5 million to an annualized cash flow run rate in excess of $20 million.
Prior to Ocean, from 2016 to 2018, Mr. Matejevich served as the Chief Financial Officer of NYX. At NYX, he focused his efforts on integrating the company’s many acquisitions and multiple debt refinancings to simplify its capital structure and provided liquidity for growth initiatives. Additionally, Mr. Matejevich was instrumental to the executive team that sold NYX to Scientific Games for $631 million.
Prior to NYX, from 2004 to 2014, Mr. Matejevich was the Chief Financial Officer of Resorts International Holdings and later, from 2011, also the Chief Operating Officer of the Atlantic Club Casino, a property under the Resorts International Holdings umbrella — a Colony Capital (NYSE: CLNY) entity. As Chief Financial Officer, he provided managerial oversight for all finance functions for a six-property casino company with annual gaming revenue exceeding $1.3 billion, 10,000 gaming positions, 7,000 hotel rooms and over 11,000 staff members during his tenure. Mr. Matejevich led the transition effort to integrate a four-casino, $1.3 billion acquisition from Harrah’s Entertainment and Caesars Entertainment (Nasdaq: CZR). As Chief Operating Officer of Atlantic Club, he lobbied for and was successful in obtaining the first internet gaming legislation passed in the United States. The Atlantic Club was the sole New Jersey casino proponent of the legislation.
Prior to serving in various gaming positions, Mr. Matejevich was a Vice President of High Yield Research for Merrill Lynch, where he managed the corporate bond research effort for the gaming and leisure sectors and marketed high yield and other debt transactions totaling $4.8 billion. Mr. Matejevich received a Bachelor of Science in Economics from The Wharton School and a Bachelor of Arts in International Relations from The College of Arts and Sciences at the University of Pennsylvania.
Our Board of Directors
Morris Bailey — Chairman
Over the past 10 years, Mr. Bailey has been a leader in turning around Atlantic City, as well as being among the first gaming executives to embrace online gaming and sports betting in the United States. In his efforts, Mr. Bailey partnered with two of the largest digital gaming companies in the world, PokerStars, part of the Stars Group, and DraftKings (Nasdaq: DKNG). In 2010, Mr. Bailey bought Resorts Atlantic City (“Resorts”) and initiated a comprehensive renovation which allowed for the property to be rebranded and repositioned. In 2012, Mr. Bailey signed an agreement with Mohegan Sun to manage the day-to-day operations of the casino. In addition to Mohegan Sun’s operational expertise and ability to reduce costs via economies of scale, Resorts gained access to their robust customer database. Soon thereafter, Mr. Bailey and his team focused on bringing online gaming to the property. In 2015, Resorts established a platform to engage in online gaming by partnering with PokerStars, now part of the $24 billion Flutter Entertainment, PLC (LSE: FLTR), to operate an online poker room in Atlantic City. In 2018, Resorts announced deals with DraftKings and SBTech to open a sportsbook on-property and online. For 2020 year-to-date, Resorts has performed in the top quartile in internet gross gaming revenue in New Jersey. Mr. Bailey’s efforts in New Jersey helped set the framework for expansion of online sports and gaming throughout the United States.
In addition to his gaming interests, Mr. Bailey has over 50 years of experience in all facets of real estate development, asset M&A, capital markets and operations and is the founder, Chief Executive Officer and Principal of JEMB Realty, a leading real estate development, investment and management organization. Mr. Bailey has notable investment experience within the energy, finance and telecommunications sectors through investments in the Astoria Energy Plant, Basis Investment Group and Xentris Wireless.
Tony Rodio — Director Nominee
Mr. Rodio has nearly four decades of experience in the gaming industry. Most recently, Mr. Rodio served as the Chief Executive Officer and director of Caesars Entertainment Corporation (“Caesars”) (Nasdaq: CZR), one of the world’s most diversified casino-entertainment providers and the most geographically diverse U.S. casino-entertainment company, from April 2019 until its acquisition by Eldorado Resorts, Inc. in July 2020. Mr. Rodio led Caesars through its $17.3 billion merger with Eldorado Resorts, one of the largest transactions in the gaming industry to date. Additionally, Mr. Rodio was instrumental to Caesars’ expansion into the digital gaming industry and oversaw the implementation of new digital segments such as its Scientific Games powered retail sportsbook solution that now operates in various states throughout the U.S. From October 2018 to May 2019, Mr. Rodio served as Chief Executive Officer of Affinity Gaming. Prior to Affinity Gaming, he served as President, Chief Executive Officer and a director of Tropicana Entertainment, Inc. (“Tropicana”) for over seven years, where he was responsible for the operation of eight casino properties in seven different jurisdictions. During his time at Tropicana, Mr. Rodio oversaw a period of unprecedented growth at the company, improving overall financial results with net revenue that increased more than 50% driven by both operational improvements and expansion across regional markets. Mr. Rodio led major capital projects, including the complete renovation of Tropicana Atlantic City and Tropicana’s move to land-based operations in Evansville, Indiana. Each of these initiatives, among others, generated substantial value for Tropicana. Ultimately, Mr. Rodio’s efforts at Tropicana led to its sale to Eldorado Resorts in 2018 for $1.85 billion. Prior to Tropicana, Mr. Rodio held a succession of executive positions in Atlantic City for casino brands, including Trump Marina Hotel Casino, Harrah’s Entertainment (predecessor to Caesars), the Atlantic City Hilton Casino Resort and Penn National Gaming. He has also served as a director of several professional and charitable organizations, including Atlantic City Alliance, United Way of Atlantic County, the Casino Associations of New Jersey and Indiana, AtlantiCare Charitable Foundation and the Lloyd D. Levenson Institute of Gaming Hospitality & Tourism. Mr. Rodio brings extensive knowledge of and experience in the gaming industry, operational expertise, and a demonstrated ability to effectively design and implement company strategy. Mr. Rodio received a Bachelor of Science from Rider University and a Master of Business Administration from Monmouth University.
Marlon Goldstein — Director Nominee
Mr. Goldstein is a licensed attorney with nearly 20 years of experience in the gaming space. He joined The Stars Group (Nasdaq: TSG)(TSX: TSGI) in January 2014 as its Executive Vice-President, Chief Legal Officer and Secretary until his retirement from the company in July 2020 following the merger of TSG with Flutter Entertainment, PLC (LSE: FLTR). Mr. Goldstein also previously served as the Executive Vice-President, Corporate Development and General Counsel of TSG. Mr. Goldstein was also the senior TSG executive based in the United States and was one of the primary architects of TSG’s strategic vision for its U.S.-facing business. During his tenure, TSG grew from an approximately $500 million market-cap company to an approximately $7 billion market-cap company through a combination of organic growth and strategic mergers and acquisitions. Mr. Goldstein participated in numerous M&A transactions and capital markets offerings at TSG, including several transformational transactions in the digital gaming industry. Notable transactions in which Mr. Goldstein was involved include:
• TSG/Flutter Merger: In 2019, TSG merged with Flutter for a $12.2 billion transaction value, the largest transaction in the digital gaming industry to date.
• TSG/Fox Bet Partnership: In 2019, TSG entered into a partnership with FOX Sports to create FOX Bet in the U.S., a leading U.S. online gaming business. Wall Street Research estimates an approximate $1.1 billion valuation for Fox Bet post-partnership with The Stars Group.
• TSG/Sky Betting & Gaming: In 2018, TSG acquired Sky Betting & Gaming, the largest mobile gambling operator in the United Kingdom at the time, for $4.7 billion.
• TSG/CrownBet and William Hill: In 2018, TSG simultaneously acquired CrownBet and William Hill, two Australian operators, for a total of $621 million in a multi-part transaction.
• TSG/PokerStars and Full Tilt Poker: In 2014, TSG acquired The Rational Group, which operated PokerStars and Full Tilt and was the world’s largest poker business, for $4.9 billion.
Through his ability to legally structure large and complex transactions, Mr. Goldstein was integral to TSG’s vision of becoming a full-service online gaming company. Additionally, he assisted in structuring TSG’s capital markets activity, which generated liquidity for acquisitions and strengthened its balance sheet.
Prior to joining TSG, Mr. Goldstein was a principal shareholder in the corporate and securities practice at the international law firm of Greenberg Traurig P.A., where he practiced for almost 13 years. Mr. Goldstein’s practice focused on corporate and securities matters, including mergers and acquisitions, securities offerings, and financing transactions. Additionally, Mr. Goldstein was the founder and co-chair of the firm’s Gaming Practice, a multi-disciplinary team of attorneys representing owners, operators and developers of gaming facilities, manufacturers and suppliers of gaming devices, investment banks and lenders in financing transactions, and Indian tribes in the development and financing of gaming facilities.
Mr. Goldstein brings experience and insight that we believe will be valuable to a potential initial business combination target business. Mr. Goldstein received a Bachelor of Business Administration with a concentration in accounting from Emory University and a Juris Doctorate with highest honors from the University of Florida, College of Law.
Sean Ryan — Director Nominee
Mr. Ryan is a digital media and technology operator with extensive global experience in online payments, e-commerce, marketplaces, mobile ad networks, digital games, enterprise collaboration platforms, blockchain, real money gaming and online music. Since 2014, Mr. Ryan has been serving as Vice President of Business Platform Partnerships at Facebook, Inc. (“Facebook”) (Nasdaq: FB), where he leads a more than 500 person global organization that manages the Payments, Commerce, Novi/Blockhain, Workplace and Audience Network businesses. Prior to his current role, Mr. Ryan was hired in 2011 as the Director of Games Partnerships to lead and grow the global Games business at Facebook. While the Director of Games Partnerships, Mr. Ryan focused on re-shaping Facebook’s games and monetization strategies to derive more value for Facebook, its users and its partners, including the addition of a Real Money Gaming offering in regulated markets. Mr. Ryan’s team helped accelerate a major trend in engagement through cross-platform games and therefore the opportunity to increase users through establishing games on multiple platforms. Prior to joining Facebook, Mr. Ryan created the new social and mobile games division at News Corp, an American multinational mass media corporation controlled by Rupert Murdoch. While at News Corp, Mr. Ryan led the acquisition of Making Fun, a San Francisco social-game start-up, that created News Corp’s games publishing division.
Before joining News Corp., Mr. Ryan founded multiple digital businesses such as Twofish, Meez, Open Wager and SingShot Media. Mr. Ryan co-founded Twofish in 2009, a virtual goods and services platform that provided developers with data analytics and insights for individual application’s digital economies. Twofish was later sold to online payments provider Live Gamer, where Mr. Ryan served on the board of directors. From 2005 to 2008, Mr. Ryan founded and led Meez.com, a social entertainment service combining avatars, web games and virtual worlds. The white label social casino gaming company Open Wager was spun out of Meez and was later sold to VGW Holdings, Mr. Ryan also co-founded SingShot Media, an online karaoke community, which was sold to Electronic Arts (Nasdaq: EA) and merged into its Sims division.
We believe Mr. Ryan’s experience will be valuable to a potential initial business combination target and would provide an expanded perspective on the digital gaming landscape. Mr. Ryan received a Bachelor of Arts from Columbia University and a Master of Business Administration from the University of California, Los Angeles.
Tom Roche — Director Nominee
Mr. Roche has more than 40 years of experience in the gaming industry as a regulator, advisor and independent auditor. Mr. Roche joined Ernst & Young (“EY”) as a partner in 2003 and opened its Las Vegas office. He was subsequently appointed as the Office Managing Partner and Global Gaming Industry Market Leader. In 2016, Mr. Roche relocated to the EY Hong Kong office to supervise the expansion of the EY Global Gaming Industry practice in the Asia Pacific region. Mr. Roche has been integral to numerous transactions that have shaped the current gaming landscape, including:
• Wynn Resorts (Nasdaq: WYNN) initial public offering: Mr. Roche was the lead partner on Wynn Resort’s initial public offering, which raised $450 million in 2002.
• Harrah’s Entertainment/Apollo Management Group & Texas Pacific Group: Mr. Roche headed the regulatory advisory services on the buyout of Harrah’s Entertainment, the world’s largest casino company at the time, for $17.1 billion.
• Dubai World/MGM Resorts: Mr. Roche headed the regulatory and due diligence advisory services to Dubai World in its approximately $5.1 billion investment in MGM. Dubai World bought 28.4 million MGM shares, or 9.5 percent of the casino operator, for $2.4 billion. It then invested $2.7 billion to acquire a 50% stake in MGM’s CityCenter Project, a $7.4 billion 76-acre Las Vegas development of hotels, condos and retail outlets.
• MGM Growth Properties (NYSE: MGP) initial public offering: Mr. Roche provided tax and structural transaction services to MGM Resorts in the creation of MGM Growth Properties, a publicly traded REIT engaged in the acquisition, ownership and leasing of large-scale destination entertainment and leisure resorts. MGM Growth Properties raised $1.05 billion in its 2016 initial public offering.
Mr. Roche also directed EY advisory services to boards and management teams for profit improvement and technology related initiatives. In addition, Mr. Roche provided advisory support to the American Gaming Association on several research projects, including those specifically related to sports betting, the revocation of The Professional and Amateur Sports Protection Act of 1992 (PASPA) and anti-money laundering best practices in the gaming industry. Equally, he has assisted government agencies in numerous international locations with enhancing their regulatory approach to governing the industry especially in the online gambling sector.
Prior to joining Ernst & Young, Mr. Roche served as Deloitte’s National Gaming Industry Leader and as the co-head of Andersen’s Gaming Industry Practice in Las Vegas. In 1989, Mr. Roche was appointed by then Governor of the State of Nevada, Robert Miller, to serve as one of three members of the Nevada State Gaming Control Board for a four-year term, where he was directly responsible for the Audit and New Games Lab Divisions. As a board member, he spent a substantial amount of time assisting global jurisdiction regulators enact gaming legislation in the design of their regulatory structure. During his career, Roche has been involved in numerous public and private offerings of equity and debt securities. His background includes providing casino regulatory consulting services to casino licensees and to federal and state agencies including the National Indian Gaming Commission and the Nevada State Gaming Control Board, and industry associations such as the Nevada Resort Association and the American Gaming Association.
We believe Mr. Roche’s highly regarded reputation as a gaming auditor and advisor in the gaming industry will be valuable for us and a potential business combination target. Mr. Roche is a member of the American Institute of Certified Public Accountants and is licensed by the Nevada State Board of Accountancy and Mississippi State Board of Public Accountancy. He received his Bachelor of Science degree in Accounting from the University of Southern California.